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Ecruit; Grays; On-site; GBP 25,000 - 35,000; Full time

Job summary

Diamonds Factory Lakeside is seeking an experienced Assistant Manager to lead a small team on the shop floor, drive sales and deliver a warm, personal service for engagement rings and luxury jewellery. You will work closely with the Store Manager to uphold standards and coach colleagues.

In this hands‑on role you’ll cover day‑to‑day store operation, assist with rotas, stock, CRM activity, and ensure a premium customer experience, even when the Store Manager is away.

Qualifications

• Experience in jewellery or luxury retail environments.
• Previous supervisory or team leadership experience.
• Confident coaching and motivating others.
• Strong communication and a professional manner.
• Organised and reliable, with responsibility-taking.

Responsibilities

• Support and coach the store team to meet targets.
• Lead by example with personalised, consultative service.
• Build relationships with clients and advise on jewellery for occasions.
• Monitor sales performance, conversion and average order value.
• Assist rotas, stocktakes, visual merchandising and daily operations.
• Develop knowledge of diamonds, jewellery, materials and craftsmanship.
• Manage customer enquiries, bespoke orders and CRM activity.
• Take ownership of the store in the Store Manager’s absence.

Skills

Supervisory experience

Customer service excellence

Sales targets

Jewellery knowledge

Communication skills

Job description

Hours: 40 hours per week, 5 days out of 7, including weekends and public holidays on a rota

Do you enjoy creating memorable customer experiences and helping people choose jewellery for some of life’s biggest moments?

Are you an experienced retail professional ready to take the next step into luxury jewellery management?

The role

Diamonds Factory is looking for a confident and commercially minded Assistant Manager to join our Lakeside team.

Working alongside the Store Manager, you’ll help lead a small team, drive sales performance and create the warm, personal service our customers expect when choosing engagement rings, wedding jewellery and other meaningful pieces.

This is a hands‑on role where you’ll be visible on the shop floor, supporting customers, coaching colleagues and helping keep the store running smoothly. When the Store Manager is away, you’ll take responsibility for the day‑to‑day running of the store.

Key Responsibilities

• Support, motivate and coach the store team to achieve individual and store targets
• Lead by example and deliver a personalised, consultative customer experience
• Build genuine relationships with clients and help them find the right jewellery for their occasion
• Monitor sales performance, conversion and average order value
• Support rotas, stocktakes, visual merchandising and daily store operations
• Develop strong knowledge of diamonds, jewellery, materials and craftsmanship
• Manage customer enquiries, bespoke orders and CRM activity accurately
• Take ownership of the store in the Store Manager’s absence

About Diamonds Factory

Part of Neve Jewels Group, Diamonds Factory specialises in beautifully crafted and personalised jewellery, combining expert craftsmanship, technology and outstanding customer service.

The person

• Has experience in jewellery, luxury retail, fashion, watches, beauty or another premium retail environment
• Has previous supervisory, team leader or assistant management experience
• Is confident coaching and motivating others
• Enjoys working towards sales targets and understands retail KPIs
• Can build genuine relationships with customers and deliver a high‑end service
• Is comfortable handling valuable products and important customer purchases
• Has strong communication skills and a professional, approachable manner
• Is organised, reliable and comfortable taking responsibility when required
• Has a genuine interest in jewellery, luxury retail and customer experience