Public Relations Account Executive (UK)

TN United Kingdom; London; Hybrid; GBP 30,000 - 50,000; Full time

Job summary

An innovative consultancy in the public relations sector seeks a dynamic Account Executive to join their expanding global team. This role involves impactful storytelling for clients in the cryptocurrency and DeFi space, where creativity meets strategic thinking. You will monitor media coverage, draft engaging pitches, and manage client communications, all while working flexibly within a supportive environment. With opportunities for ongoing training, travel to major conferences, and a vibrant company culture, this position is perfect for someone eager to make their mark in a fast-paced industry. Join a team that values collaboration and creativity, and help shape the future of PR in the web3 era.

Benefits

Flexible working hours

Birthday off

ClassPass membership

Private healthcare

Social events

Annual company offsite

Travel opportunities

Ongoing training and development

Qualifications

• 1-2 years experience in Public Relations or related field.
• Strong organisational and time-management skills required.

Responsibilities

• Monitor media coverage and report results.
• Research and draft pitches for press releases and features.
• Manage media interviews and develop PR campaign ideas.

Skills

Public Relations

Communications

Journalism

Organisational Skills

Time Management

Attention to Detail

Storytelling

Creativity

Interpersonal Skills

Education

Degree in Public Relations, Communications, or Journalism

Tools

Telegram

Slack

X (formerly Twitter)

Discord

Job description

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Public Relations Account Executive (UK), London

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Client:

YAP Global

Location:

London, United Kingdom

Job Category:

-

EU work permit required:

Yes

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Job Reference:

932021ec0b84

Job Views:

15

Posted:

29.04.2025

Expiry Date:

13.06.2025

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Job Description:

YAP Global is an international public relations and communications consultancy that works with meaningful companies and organisations in the cryptocurrency, decentralised finance (DeFi), and web3 sector to build their brand through impactful storytelling.

Built by a global team of creative storytellers scattered across the globe, who meet up on occasion at French Chateaus and Singapore food stalls, YAP Global’s mission is to be the bridge between quality journalism and emerging web3 technologies which bring value to the world.

Our diverse portfolio of clients ranges from decentralised financial organisations, decentralised climate change innovators, digital asset management firms, NFT marketplaces, to developer tooling platforms that will underpin the future of web3. We’ve also been media partners for some of the biggest blockchain conferences in the world, including CoinDesk’s Consensus, EthCC in France, ETHDenver, and more.

Our collaborative and global team is expanding, and we are looking for an ambitious Account Executive to join us.

Key responsibilities:

• Monitoring media coverage and reporting results to the wider team and clients
• Researching and drafting pitches for features, interviews, op-eds, press releases
• Drafting agendas & actions for client calls, as well as taking internal meeting notes
• Researching client events and industry conferences
• Researching and building media lists on an ongoing basis
• Pitching press releases, op-eds, and feature stories
• Arranging and managing media interviews for clients
• Assisting in developing creative ideas for PR campaigns and clients, crafting and executing media strategies
• Monitoring and flagging relevant news stories to the team

Requirements

• Candidate must have the right to work in the UK
• At least 1-2 years experience or educational background in Public Relations, Communications, or Journalism
• Knowledge of the fintech, blockchain, or cryptocurrency space or a genuine desire to learn about it
• Outstanding organisational, multi-tasking, and time-management skills
• Strong attention to detail: excellent spelling, grammar, and proofreading skills
• High motivation and the ability to work independently under pressure
• Strong news sense and a knack for storytelling
• Creativity, strategic thinking, and innovation
• Strong interpersonal skills when dealing with clients and media
• Willing to communicate with memes
• Experience with communication platforms (Telegram, Slack, X (formerly Twitter), Discord)
• Competitive salary, benchmarked and reviewed biannually
• Birthday off to treat yourself!
• Flexible working: WFH days and flexible hours (standard hours 9am-6pm)
• Co-working space: two days a week in the office
• ClassPass membership for gym classes or massages
• Private healthcare provided by AXA
• Social events to connect with colleagues
• Annual company offsite (e.g., last at a chateau in Paris)
• Travel opportunities to attend major conferences
• Ongoing training and development
• Work with a global team of ambitious, like-minded professionals