Programmatic Strategy Lead — Associate Director

Known; New York; On-site; GBP 86,000 - 94,000; Full time

Benefits offered by this job

Unlimited paid time off

401k with company matching and no vest

Annual bonuses

Generous medical plan

Paid parental leave

Job summary

Known, a data science firm and creative agency, seeks an Associate Director, Programmatic to lead and optimize programmatic buying for multiple clients. You will guide the team, translate business goals into programmatic plans, and work with social, search, and TV channels to drive outcomes.

Expect to manage KPIs, mentor staff, and set best practices for analytics and reporting in a fast-paced environment. The role supports growth and cross-functional collaboration.

Qualifications

• 7+ years managing the buying, strategy, and execution of data-driven performance programmatic campaigns.
• 2+ years of management experience, including team check-ins, aligning priorities, and training new members.
• Experience with major DSPs incl. The Trade Desk, Amazon DSP, and Google DV360.

Responsibilities

• Drive performance for client campaigns by meeting targets and telling clear, insightful stories about results.
• Design and author the team’s overall strategy and approach to programmatic across multiple clients.
• Translate client objectives into programmatic plans and coordinate with social, search, and addressable TV.
• Manage KPIs, deadlines, and day-to-day spend; collaborate with channel specialists on strategy and optimizations.
• Mentor and develop team members; oversee growth and training.

Skills

Programmatic campaigns

Data analysis

Communication skills

Team collaboration

Mentoring

Education

Bachelor's degree

Tools

The Trade Desk

Amazon DSP

Google DV360

Job description

Known, a data science firm and creative agency, seeks an Associate Director, Programmatic to lead and optimize programmatic buying for multiple clients. You will guide the team, translate business goals into programmatic plans, and work with social, search, and TV channels to drive outcomes.

Expect to manage KPIs, mentor staff, and set best practices for analytics and reporting in a fast-paced environment. The role supports growth and cross-functional collaboration.