Programmatic Strategy Lead

Publicis Groupe Holdings B.V; Greater London; Hybrid; GBP 50,000 - 70,000; Full time

Benefits offered by this job

Generous pension and life assurance

Private medical and income protection plans

Work from anywhere for up to 6 weeks a year

Two additional paid reflection days

24/7 helpline for personal and professional support

Family friendly policies with full pay for family milestones

Flexible working and additional birthday leave

Discounts at local restaurants and retailers

Job summary

A leading global communications agency is seeking a Programmatic Manager to oversee all aspects of programmatic campaign implementation. The successful candidate will manage a small team, develop media plans that align with client KPIs, and drive operational excellence through innovative strategies. This role requires strong analytical skills and the ability to build trusted relationships with clients. You'll have the opportunity to work in a hybrid environment with comprehensive benefits including generous leave policies, and flexible working arrangements.

Qualifications

• Strong background in programmatic advertising with proven experience in campaign management.
• Proficient in data analysis with the ability to derive actionable insights.
• Experience in leading a team and managing client relationships.

Responsibilities

• Lead programmatic campaign implementation and manage a team.
• Develop media plans to achieve client KPIs with commercial outcomes.
• Create test and learn roadmaps for innovative media strategies.
• Analyze campaign performance and provide insights for future improvements.
• Build trusted relationships with clients through regular communication.

Skills

Data analysis

Client relationship management

Attention to detail

Technology proficiency

Team management

Education

Relevant degree or experience in marketing

Tools

Demand Side Platforms (DSPs)

DV360

The Trade Desk

Job description

A leading global communications agency is seeking a Programmatic Manager to oversee all aspects of programmatic campaign implementation. The successful candidate will manage a small team, develop media plans that align with client KPIs, and drive operational excellence through innovative strategies. This role requires strong analytical skills and the ability to build trusted relationships with clients. You'll have the opportunity to work in a hybrid environment with comprehensive benefits including generous leave policies, and flexible working arrangements.