Programmatic Manager

Zealous Agency; Manchester; Hybrid; GBP 38,000 - 52,000; Full time

Benefits offered by this job

Hybrid working

Holiday allowance

Wellbeing support

Professional development

Job summary

Zealous Agency is looking for an experienced programmatic Campaign Manager to own campaigns across Display, AV, OOH and more, from setup through to optimisation and performance delivery.

You will analyse campaign data with GA4 and Google Analytics, present insights to clients, advise on strategy and best practice, and support pre‑campaign planning with benchmarks and past performance.

Qualifications

• Hands-on experience implementing and managing programmatic campaigns across platforms.
• Strong analytical skills with data-driven decision making.
• Comfortable presenting insights to clients and building relationships.

Responsibilities

• Take full ownership of programmatic campaigns across Display, AV, OOH and more, from setup through to optimisation and performance delivery
• Manage activity ensuring campaigns hit key commercial objectives
• Analyse campaign data and performance, turning insights into clear, actionable recommendations
• Work closely with clients, advising on strategy, planning and best practice
• Support pre-campaign planning, using benchmarks and past performance to shape effective approaches
• Keep a close eye on key metrics such as return on ad spend and sales performance

Skills

GA4

Google Analytics

Data analysis

Excel reporting

Client management

Campaign optimisation

Relationship building

Proactive mindset

Tools

Campaign Manager

DSPs

Job description

Working with well known brands, you will be part of an exceptionally experienced team of media professionals.

A snapshot of the role:

• Take full ownership of programmatic campaigns across Display, AV, OOH and more, from setup through to optimisation and performance delivery
• Manage activity ensuring campaigns hit key commercial objectives
• Analyse campaign data and performance, turning insights into clear, actionable recommendations
• Work closely with clients, advising on strategy, planning and best practice
• Support pre-campaign planning, using benchmarks and past performance to shape effective approaches
• Keep a close eye on key metrics such as return on ad spend and sales performance

What you’ll bring to the table:

• Hands-on experience implementing and managing programmatic campaigns using platforms such as DSPs and Campaign Manager
• A strong understanding of GA4 and Google Analytics
• Strong analytical skills, with confidence using data to inform decisions and optimise performance.
• Comfortable working directly with clients, presenting insights and building relationships
• Solid Excel skills for reporting, tracking and analysis.
• A proactive mindset, with the ability to spot opportunities and continuously improve campaigns.

Benefits:

Hybrid working - 2 days in the office, exceptional holiday allowance plus Christmas shutdown, a wide range of perks and lifestyle benefits, wellbeing support, and a real opportunity for professional development.