Programmatic & Display Senior Executive

Adelphi Group; Greater London; Hybrid; GBP 45,000 - 70,000; Full time

Job summary

Omnicom Media Group in London is seeking a hands-on Programmatic Specialist to manage display campaigns across DSPs such as DV360, Campaign Manager, Google Analytics and The Trade Desk, with support from Assistants and Executives.

You will develop best-in-class integrated strategies, monitor performance, mentor junior team members and collaborate with cross-functional agency teams while complying with our in-office requirement.

Qualifications

• Experience managing programmatic campaigns across DSPs.
• Ability to mentor junior team members and collaborate with peers.

Responsibilities

• Ownership of campaign set up within DSPs and QA processes.
• Daily monitoring, optimisation and coordination of campaigns.
• Programmatic planning to meet client goals (Brand & DR).
• Booking campaigns on finance systems and month-end reconciliation.
• Monitoring brand safety and viewability across environments.
• Delivering weekly/monthly reporting with performance commentary.
• Client communication and relationship management.
• Mentoring assistants & executives in the team.
• Independent workload management to meet deadlines.

Skills

Programmatic advertising

DSP platforms

Digital media strategy

Mentoring

Job description

Agency:

Omd

Job Function:

Media

Job Subfunction:

Performance Media

Job Description:

The successful candidate will manage programmatic campaigns, with the support of Programmatic Assistants & Executives.

The ideal candidate will have digital media experience focused on delivering display campaigns across demand side platforms (DSPs) and digital ad technology such as DV360, Google Campaign Manager, Google Analytics, Xandr and The Trade Desk, and ideally experience in managing or mentoring junior team members.

The role will report into a Programmatic Account Director and focus on developing best-in-class integrated strategies and campaigns and supporting the junior members of their team.

Responsibilities

• Ownership of campaign set up within a range of DSPs/buying platforms following all relevant quality assurance processes
• Daily monitoring, optimisation and coordination of campaigns and accounts to ensure pacing and performance
• Programmatic planning (Brand & DR), building rationales to demonstrate the role of programmatic in meeting client goals
• Booking all owned campaigns on finance systems and ensuring the correct processes are followed to allow for accurate and efficient end of month reconciliation
• Daily monitoring of brand Safety & Viewability to ensure ads are run in the right environments, championing our market leading approach in this area
• Delivering weekly and monthly reporting to showcase results in your campaigns, including insightful commentary to explain performance trends
• Client communication and building a rapport with key client contacts
• Active participation in weekly and monthly department meetings
• Assisting with the use of digital planning tools (e.g. Integral Ads Science, DV360, Trade Desk, OMG proprietary tools) to support Client/Client team requests
• Building relationships with key tech vendors and publishers
• Training and mentoring assistants & executives in the team
• Independently managing workload, prioritising all areas of work to meet deadlines

You

• The successful candidate should possess the following skills:
• Digital Media experience in an agency, tech company or media owner
• Professional approach and proactive thinker
• Good interpersonal, diplomacy and relationship-management skillsl
• Ability to collaborate with various agency teams
• Excellent organizational and time management skills and ability to work to tight deadlines
• Effective workload management
• Ability to present confidently to peers
• A passion for learning and constantly improving yourself

Omnicom’s policy requires employees to work in the office for a minimum of three days a week, unless additional in-office days are directed by their agency or manager. Our objective is to increase this requirement over time, and many of our agencies as well as Omnicom’s corporate group already require five days of in-office attendance.

Omnicom is committed to hiring and developing exceptional talent. We agree that talent is uniquely distributed, and we’re focused on developing inclusive teams that can bring the best solutions to everything we do. We strongly believe that celebrating what makes us different makes us better together. Join us—we look forward to getting to know you. We will process your personal data in accordance with our Recruitment Privacy Notice.

Link to Recruitment Privacy Notice: https://www.omc.com/privacy-notice/