Product Marketing Manager

Michael Page; England; On-site; GBP 42,000 - 75,000; Full time

Benefits offered by this job

Comprehensive benefits package

Career growth potential

Collaborative work environment

Job summary

A medium-sized organisation in the transport sector is seeking a Product Marketing Manager to develop and execute marketing strategies. The ideal candidate should have a background in marketing or business and experience in B2B marketing. This full-time position offers opportunities for growth and is designed to enhance brand visibility and product positioning within the aviation industry. Candidates should be ready to join a collaborative and innovative work environment. Comprehensive benefits to be confirmed.

Qualifications

• Proficiency in developing and executing marketing strategies.
• Strong analytical skills to interpret market data and performance metrics.
• Excellent communication and collaboration skills.
• Strong analytical skills to interpret market data and performance metrics.
• Excellent communication and collaboration skills.
• Proficiency in digital marketing tools and platforms.
• Knowledge of product positioning and branding techniques.

Responsibilities

• Develop and implement marketing strategies to promote products effectively.
• Collaborate with cross-functional teams to align marketing initiatives.
• Conduct market research to identify trends and customer needs.
• Create compelling marketing content for product launches.
• Monitor and analyse marketing performance metrics.
• Develop and manage budgets for marketing projects and campaigns.
• Work closely with the sales team to provide marketing support and drive revenue growth.
• Ensure consistent brand messaging across all marketing channels.
• Responsible for managing a Marketing Executive.

Skills

Experience within B2B Marketing

Strong analytical skills

Excellent communication skills

Proficiency in digital marketing

Communication

Collaboration

Product positioning

Branding

Education

Background in marketing, business, or related field

Tools

Digital marketing tools

Job description

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This range is provided by Michael Page. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.

Base pay range

The Product Marketing Manager will oversee the development and execution of marketing strategies to enhance brand visibility and product positioning within the transport sector. This role focuses on aligning marketing initiatives with business objectives to drive growth and engagement.

This opportunity is with a medium-sized organisation recognised in the transport industry. The company is known for its innovative approach to product development and its commitment to delivering high-quality solutions for its clients.

Description

• Develop and implement marketing strategies to promote products effectively within this sector.
• Collaborate with cross-functional teams to align marketing initiatives with business objectives.
• Conduct market research to identify trends, customer needs, and competitive analysis.
• Create compelling marketing content to support product launches and campaigns.
• Monitor and analyse marketing performance metrics to optimise strategies.
• Develop and manage budgets for marketing projects and campaigns.
• Work closely with the sales team to provide marketing support and drive revenue growth.
• Ensure consistent brand messaging across all marketing channels.
• Responsible for managing a Marketing Executive.

Profile

A successful Product Marketing Manager should have:

• A background in marketing, business, or a related field.
• Experience within B2B Marketing.
• Proficiency in developing and executing marketing strategies.
• Strong analytical skills to interpret market data and performance metrics.
• Excellent communication and collaboration skills.
• Proficiency in digital marketing tools and platforms.
• Knowledge of product positioning and branding techniques.

Job Offer

• Opportunity to work in the aviation sector.
• Permanent position with career growth potential.
• Collaborative and innovative work environment.
• Comprehensive benefits package to be confirmed.

If you are ready to take the next step in your career as a Product Marketing Manager, apply today to join this exciting opportunity in a B2B Aviation industry.

Seniority level

Entry level

Employment type

Full-time

Job function

Product Management

Industries

Airlines and Aviation