Product Marketing Lead – Sensing & Security Tech

Rowden; Filton; Hybrid; GBP 55,000 - 85,000; Full time

Job summary

Rowden, based in Bristol, is seeking a proven Product Marketer to define how complex sensing, networking, and device-management capabilities are positioned and adopted across defence, CNI, and emergency services. This UK-based role offers hybrid working and requires regular travel to Bristol.

You will translate deep technical systems into compelling value stories, work closely with Product, Sales and Engineering, and help shape market narratives and go-to-market materials for growth.

Qualifications

• 3+ years in product or solution marketing within technology, engineering, or defence/security sectors.
• Proven ability to craft and articulate value propositions for complex technical products.
• Strong analytical skills and experience conducting market and competitor analysis.
• Excellent writing and presentation skills - comfortable communicating to technical and executive audiences.

Responsibilities

• Translate complexity. Understand and communicate how Rowden’s sensing, networking, and device management technologies work together to deliver operational resilience, turning deep technical capability into stories that resonate with engineers, operators, and decision-makers.
• Build the technical story. Create scalable, technically rich content for our sales and government affairs teams that helps customers, partners, and governments engage with our product families and reflects the real substance of our business.
• Understand the market and how we fit. Build a deep understanding of markets, users, and competitors across defence, national security, and other dual use industries, crafting product narratives that make Rowden’s capabilities stand apart and drive relevance across new verticals.
• Work with design to make complexity visual. Partner with designers and engineers to represent our systems clearly - deployments, user workflows, integration points - through diagrams, animations, and visual assets that make complex ideas tangible.
• Deliver a coherent experience across every medium. Support how Rowden tells stories with every customer engagement - in demos, at events, through print materials, and across our owned media platforms. Ensure every channel tells the same credible, technically grounded story of what we build and why it matters.

Skills

Product marketing

Strategic marketing

Analytical skills

Excellent writing/presentation

Cross-functional collaboration

Defence/security domain knowledge

Job description

Rowden, based in Bristol, is seeking a proven Product Marketer to define how complex sensing, networking, and device-management capabilities are positioned and adopted across defence, CNI, and emergency services. This UK-based role offers hybrid working and requires regular travel to Bristol.

You will translate deep technical systems into compelling value stories, work closely with Product, Sales and Engineering, and help shape market narratives and go-to-market materials for growth.