Product Content Writer

JR United Kingdom; Crawley; Hybrid; GBP 30,000 - 45,000; Full time

Job summary

A leading B2B services provider is seeking a skilled Product Content Writer based in Chester for a 3-4 month contract, with potential for permanent placement. The role involves crafting impactful content to support marketing and sales initiatives while collaborating with cross-functional teams. The ideal candidate will possess strong writing skills and a knack for creating engaging product narratives.

Qualifications

• Experience in a content writing or marketing role.
• Ability to create compelling and clear product content.
• Familiarity with B2B marketing strategies.

Responsibilities

• Craft clear, benefit-led content for product differentiation.
• Create sales tools and launch collateral.
• Collaborate with teams for messaging alignment and content production.

Skills

Content Creation

Market Research

Editing

Collaboration

Education

Bachelor's degree in Marketing, Communications or related field

Job description

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Product Content Writer, Crawley, West Sussex

Client: We Are Adam

Location: Crawley, West Sussex, United Kingdom

Job Category: Other

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EU work permit required: Yes

Job Views:

1

Posted:

06.06.2025

Expiry Date:

21.07.2025

Job Description:

Product Content Writer

Location: Chester (hybrid)

Contract: 3-4 months with the possibility of being made permanent

We are looking for a skilled Content Writer to join a large B2B services provider based in Chester. In this position, you will craft impactful content that supports sales efforts, enhances multi-channel marketing initiatives, and vividly articulates our client’s product offerings. Joining the product marketing team, you will lead the implementation of the product content strategy, ensuring comprehensive support for successful market launches through sales pitch decks, playbooks, product sheets, and web content.

Key Responsibilities:

• Craft clear, benefit-led content that effectively communicates product value and differentiation.
• Create compelling launch collateral aligned with product positioning and go-to-market strategies.
• Stay informed on market trends to produce fresh, relevant content for target audiences.
• Develop sales tools such as battle cards, one-pagers, email templates, scripts, and case studies.
• Collaborate with Sales and Product Marketing to address buyer needs, objections, and messaging gaps.
• Produce branded assets, playbooks, training materials, and solution briefs to support partner channels.
• Tailor messaging for partners across various industries and audiences.
• Maintain consistent tone and messaging across all content and formats.
• Edit and improve existing content; support proofreading for grammar and tone.
• Assist with internal communications and broader business content tasks as needed.

We are dedicated to building a diverse, inclusive, and authentic workplace. If you’re excited about this role but your experience doesn’t align perfectly with every qualification, we encourage you to apply anyway. We are happy to discuss any reasonable adjustments you may require.