Premium Spirits Key Account Manager - On-Trade (Newcastle)

Advocate Group; Newcastle upon Tyne; On-site; GBP 42,000 - 62,000; Full time

Job summary

The Advocate Group represents a global premium spirits business, seeking a Key Account Manager to drive distribution and activation across On Trade accounts in Newcastle. This role focuses on building lasting relationships with hospitality venues and delivering premium brand experiences.

You will manage a portfolio of premium accounts, negotiate partnerships, and work with internal teams to maximise brand performance in flagship venues.

Qualifications

• Experience in On Trade sales, ideally spirits.
• Strong commercial awareness with premium hospitality accounts.
• Track record of growing existing business and winning new opportunities.
• Confident communicator who can influence customers at all levels.
• Highly organized with planning and time management.
• Self-motivated and driven to exceed targets.
• Full UK driving licence required.

Responsibilities

• Manage a portfolio of key premium On Trade accounts across the territory.
• Drive distribution, visibility, activation and volume growth across the brand portfolio.
• Build profitable commercial partnerships and negotiate customer agreements.
• Secure house pour, cocktail listings and premium visibility in flagship venues.
• Deliver engaging brand activations, sampling initiatives and perfect serve executions.
• Identify new business opportunities through networking and developing relationships across the industry.
• Create and maintain detailed account plans and effectively manage the sales territory.
• Collaborate with internal sales and marketing teams to maximise brand performance.

Skills

On Trade sales

Spirits industry

Commercial awareness

Strong communicator

Time management

Self-motivated

Driving licence

Job description

The Advocate Group represents a global premium spirits business, seeking a Key Account Manager to drive distribution and activation across On Trade accounts in Newcastle. This role focuses on building lasting relationships with hospitality venues and delivering premium brand experiences.

You will manage a portfolio of premium accounts, negotiate partnerships, and work with internal teams to maximise brand performance in flagship venues.