Key Account Manager

Advocate Group; Newcastle upon Tyne; On-site; GBP 42,000 - 62,000; Full time

Job summary

The Advocate Group represents a global premium spirits business, seeking a Key Account Manager to drive distribution and activation across On Trade accounts in Newcastle. This role focuses on building lasting relationships with hospitality venues and delivering premium brand experiences.

You will manage a portfolio of premium accounts, negotiate partnerships, and work with internal teams to maximise brand performance in flagship venues.

Qualifications

• Experience in On Trade sales, ideally spirits.
• Strong commercial awareness with premium hospitality accounts.
• Track record of growing existing business and winning new opportunities.
• Confident communicator who can influence customers at all levels.
• Highly organized with planning and time management.
• Self-motivated and driven to exceed targets.
• Full UK driving licence required.

Responsibilities

• Manage a portfolio of key premium On Trade accounts across the territory.
• Drive distribution, visibility, activation and volume growth across the brand portfolio.
• Build profitable commercial partnerships and negotiate customer agreements.
• Secure house pour, cocktail listings and premium visibility in flagship venues.
• Deliver engaging brand activations, sampling initiatives and perfect serve executions.
• Identify new business opportunities through networking and developing relationships across the industry.
• Create and maintain detailed account plans and effectively manage the sales territory.
• Collaborate with internal sales and marketing teams to maximise brand performance.

Skills

On Trade sales

Spirits industry

Commercial awareness

Strong communicator

Time management

Self-motivated

Driving licence

Job description

Do you have a passion for premium spirits and a proven track record of building relationships within the On Trade?

Are you excited by the opportunity to represent a portfolio of world-renowned brands and make a real impact across some of the UK's most influential hospitality venues?

The Advocate Group is proud to be partnered with a global premium spirits business, home to an iconic portfolio of award-winning brands. They are looking for a Key Account Manager to drive distribution, visibility and activation across key On Trade accounts throughout Newcastle.

This is a fantastic opportunity for a commercially minded sales professional who thrives on building lasting customer relationships and bringing premium brands to life in the hospitality sector.

Responsibilities will include:

• Managing a portfolio of key premium On Trade accounts across your territory
• Driving distribution, visibility, activation and volume growth across the brand portfolio
• Building profitable commercial partnerships and negotiating customer agreements
• Securing house pour, cocktail listings and premium visibility in flagship venues
• Delivering engaging brand activations, sampling initiatives and perfect serve executions
• Identifying new business opportunities through networking and developing relationships across the industry
• Creating and maintaining detailed account plans and effectively managing your sales territory
• Working collaboratively with internal sales and marketing teams to maximise brand performance

About You:

• Previous experience within an On Trade sales role, ideally within spirits or the wider drinks industry
• Strong commercial awareness with experience managing premium hospitality accounts
• Demonstrated success in growing existing business and winning new opportunities
• A confident communicator who enjoys influencing customers at all levels
• Highly organised with excellent planning and time management skills
• Self-motivated, proactive and driven to exceed targets
• Full UK driving licence required