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LVMH in London is seeking a proactive PR & Marketing Assistant to support the PR Manager, PR Coordinator and global PR team in the day-to-day running of the department. You will help drive influencer activity, secure press coverage, manage media contacts, assist with events, and maintain press databases, with opportunities to learn across fashion, beauty and luxury communications.
Strong writing, organization and teamwork are essential, with comfort in a fast-paced, pressurised environment.
Assist the PR & Marketing Manager alongside PR Coordinator and global PR team with the day to day running of the PR Department.
MAIN RESPONSIBILITIES:
Support the PR & Marketing Manager in achieving the department’s key objectives:
Drive EMV across social channels with influencers & Key Opinion Leaders
Secure coverage across leading press titles & increase visibility year on year
Increase share of voice across digital & print
Support in the organisation of all press and influencer launches
Assist the department with the booking of travel and compilation of itineraries for all press and influencer trips
Be the key point of contact for all journalists’ requests
Handle, fulfil and log all press enquiries quickly and efficiently
Daily review of media (magazines, newspapers, online, blogs & social media platforms) for coverage and articles of interest
Ensure prompt and timely send out of all new launches including art of gifting of all send-outs
Support in the planning, organisation & execution of events for new launches and key moments in-store
Manage and update the media and influencer contact databases on a regular basis
Manage all print and online press coverage in terms of collation, uploading onto Clippings platform, presenting and distributing internally and to the International Team in an appropriate and timely manner
Become proficient in Diary Directory and any new PR software to be introduced , regularly monitoring brand buzz and competitor activity and creating campaigns around influencer activations and events
Control product cupboard stock and efficiently order stock for new launches and send-outs
Help compile internal reports and competitor analysis
Day-to-day administrative duties including using SAP to raise purchase orders and updating the budget tracker
Ensuring all assets for upcoming launches are saved on the server
Communicate with all team members to ensure thorough understanding of assigned tasks and deadlines
GENERAL MARKETING SUPPORT:
Support the PR & Marketing manager and Trade Marketing Coordinator with adhoc requests
Support with organising couriers or take product to nearby stores for upcoming activations
Day-to-day administrative tasks including raising purchase orders, setting up new vendors and ordering adhoc requests for stores
PERSON SPECIFICATION
A passion for PR and a love of the media
An interest and awareness of UK fashion, beauty and lifestyle bloggers
Ability to multi-task and prioritise projects on a day-to-day basis.
Be reactive to journalists needs
Self-motivated
Good team player
Flexible and able to work well in a fast-paced pressurised environment
Excellent communication skills, both written and oral
Eager to learn and willingness to get ‘stuck-in’
Competent in Word, Excel, PowerPoint and Outlook
It all began with Pierre-François-Pascal Guerlain. A perfumer, chemist, inventor and researcher, the House’s founder settledup his first boutique in the heart of Paris, at 42, rue de Rivoli. The address quickly became an essential destination for dandies and elegant women. The House’s reputation at the courts of Europe peaked when in 1853, for the marriage of Napoleon III and Empress Eugénie, Pierre-François-Pascal created his Eau de Cologne Impériale, which he gave to the young bride as a wedding present.
Since then, five successive generations of Guerlain perfumers have held the House’s creative reins. Today, Thierry Wasser is the heir to an olfactory legacy of some 1100 fragrances and the intrepid leader of future projects, exploring the world in search of the most exclusive raw materials.
At LVMH, people make the difference in the art of crafting dreams. Our people fuel our dynamic, entrepreneurial culture. We value collective ambitions, encouraging our talents to push boundaries and champion a curious, audacious state of mind. Our commitment to excellence is reflected in nurturing every individual with a growth mindset and development opportunities, consistently empowering them to reach their full potential. We are actively committed to positive impact through an inclusive environment that supports and gives back to our talented community. Join us at LVMH, where your talent is at the heart of our collective successes.