PR and Marketing Executive

Platform Media; Greater London; Hybrid; GBP 24,000 - 32,000; Full time

Benefits offered by this job

26 days annual leave

Hybrid working

Top-tier private medical insurance

Life insurance

Pension plan

Mental health support via EAP

Cycle to Work scheme

Job summary

Platform Media in London is seeking a PR and Marketing Executive to support the Marketing team across campaigns, show launches, talent campaigns and brand partnerships.

You will manage social media, write promotional copy, create content calendars, research trends and identify opportunities to raise the profile of our shows and talent. You will also provide hands-on PR support, including media lists, events, and coverage reporting.

Qualifications

• 1+ year of experience in marketing and PR.
• Strong written and verbal communication.
• Copywriting skills with adaptable tone.
• Excellent relationship-building with journalists and teams.

Responsibilities

• Research journalists, build media lists, and assist with PR opportunities.
• Create and maintain social content calendars for LinkedIn and Instagram.
• Draft promotional copy and support event planning and campaigns.
• Assist with creative concepts and mood boards for shoots.
• Support campaign reporting with media coverage and metrics.

Skills

Marketing & PR experience

Copywriting

Analytical skills

Relationship-building

Organisation

Creativity

Job description

About Platform Media

Platform Media is an industry leading, central hub for branded entertainment, marketing, and monetisation. Its three content labels focus on original content creation. The business has kicked off a new era with a blockbuster lineup of originals in sport and entertainment. Recent hit launches from the supergroup include Olivia Attwood's Olivia's House, BBC's The Traitors: Uncloaked, The Romesh Ranganathan Show, Wanging On with Graham Norton & The Good, The Bad, and The Rugby.

Type: Full-Time | Reports to: Senior Marketing Manager | Salary: Up to £32,000 | Team: Marketing

About The Role:

We're looking for a PR and Marketing Executive to support the Marketing team across creative campaigns, show launches, talent campaigns and brand partnerships.

The role is broad and offers space to learn and deepen skills in a busy, growing environment. You will support in managing social media, writing promotional and PR copy, create content calendars, research trends and identify opportunities to raise the profile of shows and talent. The role also involves hands‑on PR support, including researching journalists, building media lists, assisting with events, pitching stories, managing coverage and supporting campaign reporting.

We're looking for someone creative, culturally curious and passionate about PR and marketing, who is proactive, organised and excited to take ownership of projects while learning from senior team members.

Key Responsibilities:

PR, Talent & Guest-booking:

• Researching journalists and publications, building bespoke media lists and assisting with pitching and securing PR opportunities.
• Build and maintain relationships with relevant journalists and industry contacts.
• Maintain the guest booking opportunities spreadsheet, monitoring inbound press releases and researching and recommending potential guests for our IP shows.
• Attend shoots, events, launches and PR activities as required, providing on‑the‑ground support.
• Write clear and engaging talent briefing documents for PR activity, show launches, interviews, events and other external appearances.
• Take ownership of select PR projects from brief through to delivery, with support and guidance from senior members of the team.

Social & Website

• Develop and maintain a social media content calendar, identifying creative opportunities to showcase our shows, talent, clients, company news and industry expertise.
• Manage the planning, scheduling and writing engaging copy for LinkedIn and Instagram.
• Assist with website management and updates, including company news, PR coverage, new shows and talent announcements.

Marketing, Events & Communications:

• Draft compelling promotional copy for Platform Media's shows and wider company communications.
• Support event planning, including invitations, guest lists, RSVPs, venue liaison, suppliers and event communications.
• Draft and submit award entries, panel pitches, conference submissions and guest speaking opportunities.
• Support the creation of marketing materials and presentations for new business, client meetings, campaigns and internal use.

Research and Creative:

• Support creative concepts, campaigns and marketing ideas across show launches, talent campaigns and brand partnerships
• Support the creation of visual mood boards and creative references for shoots and social content.
• Stay on top of podcast, media, and wider cultural trends, bringing fresh ideas, references and opportunities to the team.
• Proactively spot cultural and creative moments that could inspire marketing, PR or content opportunities to feed into campaigns.

Campaign Reporting & Administrative Support:

• Support campaign reporting and PCAs, collating media coverage, campaign data and social metrics and creating clear, visually engaging presentations.
• Create and maintain content calendars across releases, awards and industry events.

What We're Looking For:

• 1+ year of experience in a marketing and PR role, with a genuine interest in developing your skills, taking on greater responsibility and progressing your career.
• Strong analytical and communication skills, with the ability to interpret information and data and present reports with informed learnings.
• Proven experience of copywriting skills, with the ability to adapt tone of voice and messaging for different contexts.
• Strong relationship-building skills, with the confidence to build positive relationships and communicate effectively with journalists, talent, agents, internal teams and external partners.
• Highly organised and able to manage lots of key dates and calendars effectively.
• Strong creative instinct with a good eye for what makes compelling packaging, thumbnails, formats and promotional assets.
• Proactive, adaptable and collaborative, with the ability to thrive in a busy, fast-moving environment, take on feedback and contribute to a small, close-knit team.

At Platform Media, we're committed to giving everyone a fair chance, no matter their background. We create content for a wide range of people, and we know that having a team with different experiences and perspectives makes our work better. Therefore, we encourage people from all backgrounds to apply, especially those from communities that have been historically underrepresented.

If you don't meet every requirement of the role but believe you'd be a great fit, we'd love to still hear from you!

What's On Offer:

26 days annual leave (with yearly option to buy 5 days more)

Hybrid working with flexible hours

Top-tier private medical insurance & healthcare cash plan

Life insurance

Pension plan

Mental health support via our Employee Assistance Programme

Cycle to Work scheme

The Process:

Screening:

Initial chat with our People team for us to share more about the role and get to know you

1st interview:

This first stage will involve meeting with the hiring manager

2nd interview:

Meet with more of the team and some of your potential key stakeholders

Offer stage!