Pr Manager

Forward Role Recruitment; Manchester; Hybrid; GBP 30,000 - 35,000; Full time

Benefits offered by this job

Bonus scheme

Job summary

Forward Role Recruitment is seeking a PR Manager in Manchester with a hybrid work arrangement (2 days WFH). The role focuses on running the press office, delivering campaigns, securing coverage and building journalist relationships, with collaboration across CSR, AI/LLM visibility and creator partnerships.

You will report to the Communications team, receive coaching, and have a clear path of progression with reputational responsibility from day one.

Qualifications

• 3+ years' PR, press office or digital PR experience.
• Track record managing media campaigns from concept to coverage.
• Experience working with journalists, creators or event suppliers.
• Strong written communication and external messaging.
• Excellent organisational skills and ability to juggle campaigns.
• Sound judgement on reputational sensitivity; know when to escalate.
• Self-motivated with initiative; creative in turning data into campaigns.
• Comfortable collaborating across SEO, marketing and social teams.

Responsibilities

• Run day-to-day of the press office and deliver PR campaigns.
• Secure coverage, manage media enquiries and journalist relationships.
• Work with CSR, AI/LLM visibility and creator partnerships.
• Support media relations strategy with the SEO Manager.
• Communicate creator strategy results to the business.
• Manage reputational risk in creator partnerships.

Skills

PR management

Press office

Media campaigns

Journalist relations

Written communication

Organisation

Reputational risk

Collaboration with SEO/Marketing

Job description

PR Manager

£30-35K + Bonus

Hybrid - 2 days WFH
Manchester Area

Join one of the UK's biggest names in a fast-moving consumer retail space - a household brand with hundreds of locations nationwide and millions of customers served. This is a business investing heavily in PR, digital visibility and creator partnerships, and looking for someone to run its press office.

You'll run the day-to-day of the press office, delivering PR campaigns, securing coverage and building journalist relationships, with hands-on exposure to CSR, AI/LLM search visibility and creator collaborations. Reporting to the Communications team, you'll get coaching, a clear path of progression and real reputational responsibility from day one.

WHAT YOU'LL DO

• PR Strategy & Execution
• Execute PR strategy set by Communications
• Manage PR campaigns end to end, including digital PR output
• Run press office activity - media enquiries, coverage tracking, journalist relationships
• Help plan and manage fundraising and CSR events
• Produce external comms to promote and report on activity
• Work with the SEO Manager on the media relations strategy, supporting content output
• Work Marketing and Social to identify and recommend creators
• Communicate creator strategy results to the wider business
• Manage reputational risk in creator partnerships, keeping key messages consistent

WHAT YOU'LL GET

• Weekly 1:1s with the Communications Lead for coaching and prioritisation
• Clear delegated authority on day-to-day PR, with defined escalation points for anything reputational, legal or crisis-related
• Structured onboarding into existing strategy, media contacts and processes
• Quarterly development reviews tied to an objective-led generous bonus structure
• Gradual exposure to crisis comms and higher-stakes media relations as you grow

WHAT YOU'LL BRING

• 3+ years' PR, press office or digital PR experience - agency or in-house
• Track record managing or supporting media campaigns from concept to coverage
• Experience working with journalists, creators or event suppliers
• Strong written communication - confident drafting press materials and external messaging
• Excellent organisation - able to juggle multiple live campaigns
• Sound judgement on reputational sensitivity, knowing when to elevate
• Self-motivated with genuine initiative
• Creative - able to turn data, topics or seasonal moments into standout campaigns
• Comfortable collaborating across SEO, marketing and social teams