Pr Manager

Forwardrole; Manchester; Hybrid; GBP 30,000 - 35,000; Full time

Benefits offered by this job

Hybrid work

Generous bonus

Career progression

Job summary

Forwardrole in the Manchester area seeks an experienced PR Manager to run the press office, deliver campaigns and build journalist relationships. You will work on CSR, AI/LLM visibility and creator partnerships, reporting to the Communications team and gaining coaching and clear progression from day one.

The role offers hybrid working (2 days WFH) with a generous bonus structure and a pathway to senior responsibility within a household brand serving hundreds of locations nationwide.

Qualifications

• 3+ years' PR, press office or digital PR experience (agency or in-house)
• Track record managing media campaigns from concept to coverage
• Experience with journalists, creators or event suppliers
• Strong written communication and external messaging
• Excellent organisation to juggle multiple live campaigns
• Sound judgement on reputational sensitivity
• Self-motivated with initiative
• Creative ability to turn data or moments into standout campaigns
• Comfortable collaborating with SEO, marketing and social teams

Responsibilities

• Develop and execute PR strategy and campaigns
• Manage end-to-end PR campaigns, including digital PR output
• Oversee press office activity: media inquiries, coverage tracking, journalist relationships
• Plan and manage fundraising and CSR events
• Produce external communications to promote and report on activity
• Collaborate with SEO on media relations strategy and content output
• Identify and recommend creators with Marketing and Social teams
• Communicate creator strategy results to the business
• Manage reputational risk in creator partnerships and messaging

Skills

PR strategy

Media relations

Campaign management

Press office management

CSR events

SEO collaboration

Creator partnerships

Crisis sensitivity

Job description

PR Manager

£30-35K + Bonus

Hybrid - 2 days WFH

Manchester Area

A household brand with hundreds of locations nationwide and millions of customers served. This is a business investing heavily in PR, digital visibility and creator partnerships, and looking for someone to run its press office. You'll run the day-to-day of the press office, delivering PR campaigns, securing coverage and building journalist relationships, with hands‑on exposure to CSR, AI/LLM search visibility and creator collaborations. Reporting to the Communications team, you'll get coaching, a clear path of progression and real reputational responsibility from day one.

WHAT YOU'LL DO

• PR Strategy & Execution
• Execute PR strategy set by Communications
• Manage PR campaigns end to end, including digital PR output
• Run press office activity - media enquiries, coverage tracking, journalist relationships
• Help plan and manage fundraising and CSR events
• Produce external comms to promote and report on activity
• Work with the SEO Manager on the media relations strategy, supporting content output
• Work Marketing and Social to identify and recommend creators
• Communicate creator strategy results to the wider business
• Manage reputational risk in creator partnerships, keeping key messages consistent

WHAT YOU'LL GET

• Weekly 1:1s with the Communications Lead for coaching and prioritisation
• Clear delegated authority on day-to-day PR, with defined escalation points for anything reputational, legal or crisis-related
• Structured onboarding into existing strategy, media contacts and processes
• Quarterly development reviews tied to an objective-led generous bonus structure
• Gradual exposure to crisis comms and higher-stakes media relations as you grow

WHAT YOU'LL BRING

• 3+ years' PR, press office or digital PR experience - agency or in-house
• Track record managing or supporting media campaigns from concept to coverage
• Experience working with journalists, creators or event suppliers
• Strong written communication - confident drafting press materials and external messaging
• Excellent organisation - able to juggle multiple live campaigns
• Sound judgement on reputational sensitivity, knowing when to elevate
• Self-motivated with genuine initiative
• Creative - able to turn data, topics or seasonal moments into standout campaigns
• Comfortable collaborating across SEO, marketing and social teams