Performance marketing manager in wholesale

Qogita; Greater London; Híbrido; GBP 74.000 - 92.000; Jornada completa

Ventajas ofrecidas por este puesto de trabajo

Bonus (премия за результаты)

Equity package

Pension contributions

Learning & development budget

Office-dog friendly

Descripción de la vacante

Qogita ищет специалиста по перфоманс-маркетингу для руководства кампаниями в Google и других каналах. Вы будете отвечать за стратегию, бюджет, тестирование и анализ, добиваясь высокой окупаемости и снижения CAC/LTV.

Требуется опыт работы с крупными аккаунтами и глубокое понимание CRO, трекинга и аналитики. Вакансия предполагает гибридный режим работы в Лондоне и перспективы роста.

Formación

• Опыт ведения крупных аккаунтов Google Ads на масштабе
• Широкий опыт в цифровом миксе помимо Google Ads
• Опыт оптимизации конверсии (CRO) и анализа
• Установка трекинга: GTM, dataLayer; умение отлаживать сигналы

Responsabilidades

• Владение стратегией и исполнением рекламных кампаний; анализ и оптимизация
• Определение каналов, бюджетов и метрик CAC:LTV и окупаемости
• Проведение структурированного тестирования креативов, ставок и аудитории
• Измерение эффективности на уровне когорт и GMV; предоставление рекомендаций руководству
• Сотрудничество с контент-и дизайн-командами для создания конверсионных креативов и лендингов
• Проведение keyword research, копирайтинга и A/B тестирования

Conocimientos

Google Ads

Digital marketing strategy

CRO

Data analysis

SQL basics

Herramientas

GTM (Tag Manager)

dataLayer debugging

BI tools

Server-side tracking

Descripción del empleo

Описание:

Paid acquisition is how Qogita grows, and you'll own it. Google is the main engine, with Meta and other channels alongside, and you'll have full control of the strategy, the budget, the testing, and the measurement. You decide where the next pound goes, you build the system that proves it worked, and your results show up directly in how fast the business moves.

Задачи:

Own all aspects of our performance marketing: campaign strategy, implementation, optimisation, and analysis Set channel strategy and manage budgets across all digital channels, optimising for CAC:LTV and payback rather than chasing surface metrics Run a structured testing programme across creative, bidding, audiences, and channel mix, using data-driven insights to continually test, measure, and optimise spend Measure real impact, not just platform-reported numbers. You'll judge performance on cohort behaviour, repeat GMV, contribution margin, and incrementality Collaborate with content creators and designers to produce high-converting ad creative and landing pages Conduct keyword research, ad copywriting, and A/B testing to sharpen campaign effectiveness Report on performance to senior leadership with clear, actionable recommendations

Требования:

A track record running large Google Ads accounts at scale. This is the hard requirement Genuine breadth across the digital mix. You understand paid social, organic, and how channels compound, and you're not a one-channel specialist A real appetite for both sides of the job: you enjoy creative strategy, ad production, and script writing as much as you enjoy living in the data Excellent understanding of conversion rate optimisation (CRO) principles and tactics Comfort with incrementality testing (geo hold-outs, lift studies) and the instinct to question what attribution tells you Hands-on experience implementing tracking, including tag management and server-side setups (e.g. GTM), and debugging dataLayer and signal issues yourself Strong analytical chops. You work in the data, think in CAC:LTV and payback, and ideally know your way around SQL or a BI tool You stay on top of the latest in digital marketing and get genuinely excited by new tools and tactics. You're especially keen on what AI can do and can't wait to automate the repetitive parts of the job The judgement to operate in a fast-moving environment and prioritise what actually moves the needle Будет плюсом: SEO or other organic and owned-channel experience; B2B, marketplace, or ecommerce background; You enjoy writing, whether that's ad copy, briefs, or making the case to stakeholders

Условия:

• Base salary: £74,000 - £92,400 (depending on experience)
• 26 days of annual leave, plus 4 additional personal days
• Company performance-based bonus
• Attractive equity package
• Pension contributions
• Annual learning & development budget
• Office-led culture with hybrid flexibility
• Dog-friendly offices
• Home-office setup package
• Office socials and annual company-wide offsite