Performance Marketing Manager (Full-Time/Remote)

JR United Kingdom; Cambridge; Remote; GBP 35,000 - 60,000; Full time

Job summary

A leading digital health company seeks a Performance Marketing Manager to drive growth through paid advertising. This remote, full-time role involves developing marketing strategies, managing budgets, and reporting performance metrics, while contributing to an impactful mission in healthcare accessibility.

Benefits

100% remote work

Full-time employment

Compatibility with time zones

Supportive team environment

Qualifications

• Proven experience in managing Google Ads, Meta Ads, and other paid channels.
• Excellent spoken and written English communication.
• A strategic and analytical mindset.

Responsibilities

• Develop and execute paid search and social strategies.
• Generate leads and revenue, manage PPC budgets, monitor performance.
• Implement A/B testing and report on campaign metrics.

Skills

Strategic Thinking

Analytical Skills

Creativity

Paid Advertising

Growth Mindset

Job description

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Performance Marketing Manager (Full-Time/Remote), Cambridge

Client: Digital Smile Planning

Location: Cambridge, Australia (Remote)

Job Category: Other

EU work permit required: Yes

Job Views:

3

Posted:

27.06.2025

Expiry Date:

11.08.2025

Job Description:

Smile is a national digital health company with almost 20 years in the industry, comprising 5 divisions including the National Dental Network, Health Fund Partnerships, Projects & Investments, Retail Dental Cover, and Corporate Dental Cover.

Smile is committed to revolutionising healthcare accessibility and affordability for Australians. It is the top-rated dental cover provider in the country, offering Retail Dental Cover to the public and Corporate Dental Cover to companies across Australia.

Since 2017, Smile has operated successfully with a globally distributed team.

The Role

Role Objectives: We seek a performance marketer with a proven track record in driving growth through paid channels such as Google Ads, Meta Ads, Bing Ads, TikTok, and others. The role involves driving revenue and sales for our dental cover products, reporting to the Head of Marketing, and working full-time (40 hours/week) with at least 6 hours of overlap with Australian time zones (8 am-5 pm GMT+10).

Key Responsibilities

• Strategic Campaign Development: Develop and execute paid search and social strategies to increase member acquisition and retention, optimise campaigns for ROI, and collaborate with sales teams.
• Own the Complete Funnel: Generate leads and revenue through targeted campaigns, monitor funnel metrics, and optimise performance.
• Budget Management: Manage PPC and paid social budgets effectively.
• Testing: Implement A/B testing on ad copy, creative, and bidding strategies.
• Performance Reporting: Regularly report on campaign metrics and provide actionable insights.
• Explore New Platforms: Identify and test new advertising opportunities, ensuring alignment with brand and marketing strategies, and communicate results to stakeholders.

Key Performance Indicators

• Drive month-on-month growth in dental cover sales.
• Ensure positive ROI and optimize Customer Acquisition Cost (CAC).

Ideal Profile & Requirements

Candidate must be passionate, experienced in paid advertising platforms, strategic, analytical, creative, and possess a growth mindset. Excellent spoken and written English, and high integrity are essential.

What’s on Offer?

• 100% remote work
• Full-time employment
• Work in a compatible time zone
• Join an established, successful Australian company
• Contribute to a meaningful mission
• Work with top leadership and a supportive team