Performance Marketing Manager (Full-Time/Remote)

JR United Kingdom; Bristol; Remote; GBP 40,000 - 60,000; Full time

Job summary

A leading digital health company based in Australia is seeking a Performance Marketing Manager to enhance its marketing efforts within the dental cover sector. The role involves managing paid campaigns across multiple platforms, driving customer acquisition, and reporting on performance metrics. This full-time position offers a remote work environment and the chance to contribute to a mission focused on healthcare accessibility.

Benefits

100% Remote work environment

Full-time stability

Supportive team

Meaningful mission in healthcare

Qualifications

• Passionate and results-driven with excellent references.
• Extensive experience with Google Ads, Meta Ads, and other paid social platforms.
• Proven success in running effective campaigns.

Responsibilities

• Develop and execute paid search and social campaigns.
• Monitor, analyze, and optimize campaigns for ROI.
• Collaborate with sales to align messaging and growth strategies.

Skills

Google Ads

Meta Ads

Bing Ads

TikTok

Analytical skills

Strategic thinking

Creativity

Job description

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Performance Marketing Manager (Full-Time/Remote), Bristol

Client: Digital Smile Planning

Location: Bristol, United Kingdom

Job Category: Other

EU work permit required: Yes

Job Views: 3

Posted: 27.06.2025

Expiry Date: 11.08.2025

Job Description:

Smile is a national digital health company with nearly 20 years in the industry, comprising divisions such as the National Dental Network, Health Fund Partnerships, Projects & Investments, Retail Dental Cover, and Corporate Dental Cover.

Smile aims to revolutionise healthcare accessibility and affordability in Australia. It is the top-rated dental cover provider in the country, offering retail and corporate dental plans across Australia.

Operating successfully with a global team since 2017, Smile is seeking a Performance Marketing Manager to drive business growth through paid marketing channels.

Role Objectives:

We are looking for a proven performance marketer experienced in Google Ads, Meta Ads, Bing Ads, TikTok, and other paid platforms. The role focuses on increasing revenue and sales for our dental cover products, reporting to the Head of Marketing, and working with the Retail and Corporate Dental Cover divisions. The position is full-time, 40 hours/week, with at least 6 hours overlap with Brisbane time (GMT+10).

Key Responsibilities:

• Develop and execute paid search and social campaigns to acquire and retain customers.
• Create platform-specific ad creatives and detailed campaign plans.
• Monitor, analyze, and optimize campaigns for ROI, click-through rates, and cost per acquisition.
• Collaborate with sales to align messaging and growth strategies.
• Conduct keyword research, manage bids, and optimize landing pages.
• Manage the entire marketing funnel, from awareness to conversion.
• Develop lead generation strategies for different funnel stages.
• Track performance metrics and generate regular reports with insights.
• Explore new advertising platforms and opportunities.
• Coordinate with creative and content teams to ensure brand consistency.
• Align performance marketing with organic search and overall marketing strategies.

KPIs:

• Growth in dental cover sales.
• Return on investment (ROI).
• Customer acquisition cost (CAC).

Ideal Candidate:

• Passionate and results-driven, with excellent references.
• Extensive experience with Google Ads, Meta Ads, and other paid social platforms.
• Proven success in running effective Google and Meta campaigns.
• Analytical, strategic, creative, and growth-minded.
• Excellent spoken and written English, with high integrity.

What We Offer:

• 100% Remote work environment.
• Full-time stability.
• Work within a similar time zone.
• Join an established, nearly 20-year-old organization.
• Be part of a national Australian company.
• Contribute to a meaningful mission in healthcare.
• Work with top-tier leadership and a supportive team.
• Participate in a cohesive marketing strategy aligned with broader goals.