Performance Marketing Manager

Updraft; London; Hybrid; GBP 50,000 - 60,000; Full time

Job summary

A leading company in financial services is seeking a performance marketing manager to drive user acquisition through data-driven strategies. The ideal candidate will have extensive experience in managing paid performance channels, with a focus on creativity, optimization, and analytics. Join a collaborative team in a role that offers hybrid flexibility and valuable benefits, including private medical insurance and 25 days of annual leave.

Benefits

Private medical and dental insurance

Workplace Nursery Scheme

Hybrid flexibility: 2 in-office days weekly

25 days of annual leave + UK public holidays

Financial health and discounts via Mintago

OpenAI subscription covered

Qualifications

• Min 3-4+ years managing paid performance channels for B2C.
• Proven ability to collaborate closely with creative and analytical teams.
• Passion for experimentation and high performance in marketing.

Responsibilities

• Manage day-to-day operations across multiple paid performance platforms.
• Constantly test and refine tactics to increase efficiency.
• Lead initiatives, including landing page testing and funnel enhancements.
• Own reporting and analyze data for performance insights.

Skills

Data analysis

Collaboration

Creativity

Experimentation

Job description

1 day ago Be among the first 25 applicants

This range is provided by Updraft. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.

Base pay range

We're hiring a dynamic, analytics-driven performance marketing manager to help scale our user acquisition efforts across new and established channels. As we expand our reach and dive deeper into performance optimization across multiple platforms, we're growing the team to meet ambitious 2025 goals.

You'll step into a collaborative team and own a key channel, applying your deep experience to supercharge results. You should thrive on data and enjoy translating insights into action.

This role works cross-functionally with creatives, brand marketers, analysts, and engineers to deliver sustainable growth.

What You'll Be Doing

• Day-to-day management of channels Manage day-to-day operations across multiple paid performance platforms, handling creative testing, optimisation's, reporting, and innovation. As the resident channel expert, you'll confidently answer questions, own performance, and push to stay ahead of the competition
• Experimentation & Optimisation Constantly test and refine tactics—whether creative approaches, bidding strategies, or targeting techniques—to increase efficiency and scale
• Leading Projects You won't just run ads—you'll lead initiatives. Think landing page testing, channel expansions, or funnel enhancements. You'll have the freedom to pitch ideas and bring them to life
• Performance Analysis Own reporting. While this role doesn't require full analyst credentials, you should be confident using digging into data to surface trends, evaluate success, and inform direction
  
  
  

Requirements

• Min 3-4+ years managing paid performance channels
• For a B2C business or agency
• Preferably in mobile/app first company
• Bonus points if you've marketed products in the financial services space
• Proven ability to collaborate closely across creative and analytical teams to create marketing which grabs attention and delivers the highest performance
• Strong creative instincts and a proven ability to partner closely with design and content teams
• Comfortable with data, able to interpret campaign results and deliver clear insights
• Passion for experimentation and pushing boundaries on what's possible with performance marketing
  
  

Benefits

Salary: £50-60,000 depending on experience

Private medical and dental insurance

Workplace Nursery Scheme

Hybrid flexibility: We ask for two in-office day weekly

️ 25 days of annual leave + UK public holidays

Financial health and discounts via Mintago

OpenAI subscription covered

Seniority level

• Seniority level

  Mid-Senior level

Employment type

• Employment type

  Full-time

Job function

• Job function

  Marketing

• Industries

  IT Services and IT Consulting

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