Performance Marketing Lead

Associ8 Solutions Ltd.; Liverpool; Hybrid; GBP 90,000 - 130,000; Full time

Benefits offered by this job

Hybrid working

Competitive salary & bonus

Benefits package

Leadership role

Collaborative culture

Job summary

Associ8 Solutions Ltd. is seeking an experienced Head of Performance Marketing to drive the organisation's digital acquisition strategy across paid channels, optimise ROI, and lead a high-performing marketing team.

The role requires extensive leadership in Paid Search, Paid Social, Affiliate Marketing and Display, with strong analytics, budgeting and stakeholder management, in a hybrid working environment in the UK.

Qualifications

• Extensive experience leading performance marketing in a large-scale organisation.
• Strong expertise across Paid Search, Paid Social, Affiliate Marketing and digital media planning.
• Experience managing substantial marketing budgets.
• Advanced analytical, attribution and reporting capabilities.
• Excellent stakeholder management and communication skills.

Responsibilities

• Develop and deliver the long-term performance marketing strategy aligned to growth objectives.
• Drive customer acquisition and revenue growth through paid digital channels.
• Manage and optimise significant digital marketing budgets.
• Identify opportunities to improve acquisition efficiency, conversion and overall marketing performance.
• Lead channel strategy across Paid Search, Paid Social, Affiliate Marketing and Display.
• Utilise data, insight and attribution modelling to support investment decisions.
• Evaluate new platforms, technologies and acquisition opportunities.
• Manage relationships with external agencies and strategic partners.
• Lead, coach and develop a high-performing team.
• Collaborate with senior stakeholders to support wider commercial and strategic objectives.
• Establish clear KPIs, reporting frameworks and performance metrics.

Skills

Strategic marketing leadership

Paid media strategy

Budget management

Analytics & attribution

Team leadership

Stakeholder management

Tools

Google Ads

Meta Ads

LinkedIn Ads

GA4

Job description

An exciting opportunity has arisen for an experienced digital marketing leader to join a large, complex organisation undergoing continued digital growth and transformation.

As Head of Performance Marketing, you will be responsible for shaping and delivering the organisation's digital acquisition strategy, driving sustainable growth through a range of paid digital channels while ensuring maximum return on marketing investment.

Leading a high-performing team, you will work collaboratively across multiple business functions to deliver ambitious growth objectives, improve customer acquisition performance and optimise marketing effectiveness.

Key Responsibilities

• Develop and deliver the long-term performance marketing strategy aligned to growth objectives.
• Drive customer acquisition and revenue growth through paid digital channels.
• Manage and optimise significant digital marketing budgets.
• Identify opportunities to improve acquisition efficiency, conversion and overall marketing performance.
• Lead channel strategy across Paid Search, Paid Social, Affiliate Marketing and Display.
• Utilise data, insight and attribution modelling to support investment decisions.
• Evaluate new platforms, technologies and acquisition opportunities.
• Manage relationships with external agencies and strategic partners.
• Lead, coach and develop a high-performing team.
• Collaborate with senior stakeholders to support wider commercial and strategic objectives.
• Establish clear KPIs, reporting frameworks and performance metrics.

About You

We're looking for a commercially minded performance marketing professional with a proven track record of delivering measurable growth through digital acquisition activity.

You will bring:

• Extensive experience leading performance marketing functions within a large-scale organisation.
• Strong expertise across Paid Search, Paid Social, Affiliate Marketing and digital media planning.
• Experience managing substantial marketing budgets.
• Advanced analytical, attribution and reporting capabilities.
• Strong commercial awareness and decision‑making skills.
• Experience developing and leading high‑performing teams.
• Excellent stakeholder management and communication skills.
• A results‑driven approach with a passion for continuous improvement and innovation.

What's on Offer

• Competitive salary and bonus package
• Hybrid working
• Comprehensive benefits package
• Opportunity to shape and influence digital growth strategy
• Significant leadership responsibility
• A collaborative and forward‑thinking environment

This is an excellent opportunity for an experienced performance marketing leader seeking a high‑impact role within a growing and ambitious organisation.