Performance Manager

Kinetics Group; Sheraton; On-site; GBP 40,000 - 65,000; Full time

Job summary

Kinetics Group in the United Kingdom is seeking an experienced Digital Performance Marketing professional to lead paid media strategy and optimization across multiple platforms. The role focuses on driving measurable results through data-driven decisions and close collaboration with cross-functional teams.

You will manage budgets, run A/B tests, and deliver actionable performance insights, ensuring campaigns meet client objectives while staying ahead of industry trends.

Qualifications

• Bachelor’s degree in Marketing, Business, or related field.
• 3 years experience in digital performance marketing or media buying.
• Proven track record of managing high-NetWorth ad campaigns.
• Strong analytical skills and experience with campaign management tools.
• Proficiency in Google Ads, Meta Business Suite, LinkedIn Ads, TikTok Ads, and Google Analytics.
• Excellent communication and presentation skills.
• Ability to work under pressure and meet deadlines.

Responsibilities

• Develop, execute, and manage paid advertising strategies across platforms such as Google Ads, Meta Ads, LinkedIn, TikTok, and programmatic networks.
• Optimize campaigns for KPIs such as conversions, ROAS, CTR, and CPA.
• Plan and manage ad budgets to ensure efficient spending.
• Track and analyze campaign performance using analytics tools (Google Analytics, Data Studio, etc.).
• Prepare weekly and monthly performance reports with actionable insights.
• Identify trends and growth opportunities through data-driven decision-making.
• Work closely with creative teams to align ad creatives with performance goals.
• Coordinate with account managers to ensure client objectives are met.
• Collaborate with SEO, content, and design teams to improve overall campaign impact.
• Conduct A/B testing for ad creatives, targeting, and landing pages.
• Continuously optimize audience targeting, bidding strategies, and ad placements.
• Implement conversion tracking, pixel setups, and attribution models.
• Stay updated with digital marketing trends, algorithm changes, and platform updates.
• Recommend innovative performance marketing strategies to stay competitive.

Skills

Paid media strategy

Data analytics

Budget management

Conversion optimization

A/B testing

Team collaboration

Problem-solving

Education

Bachelor’s degree in Marketing, Business, or related field

Tools

Google Ads

Meta Business Suite

LinkedIn Ads

TikTok Ads

Google Analytics

Job description

Kinetics Group

Sheraton Heliopolis

25/08/2025

30/09/2025

Full-time

3+ years of experience

Number of opening: 1

Bachelor’s degree in Marketing, Business, or related field.

Key Responsibilities

• Campaign Strategy & Management
• Develop, execute, and manage paid advertising strategies across platforms such as Google Ads, Meta Ads, LinkedIn, TikTok, and programmatic networks.
• Optimize campaigns for KPIs such as conversions, ROAS, CTR, and CPA.
• Plan and manage ad budgets to ensure efficient spending.
• Data Analysis & Reporting
• Track and analyze campaign performance using analytics tools (Google Analytics, Data Studio, etc.).
• Prepare weekly and monthly performance reports with actionable insights.
• Identify trends and growth opportunities through data-driven decision-making.
• Cross-Functional Collaboration
• Work closely with creative teams to align ad creatives with performance goals.
• Coordinate with account managers to ensure client objectives are met.
• Collaborate with SEO, content, and design teams to improve overall campaign impact.
• Optimization & Testing
• Conduct A/B testing for ad creatives, targeting, and landing pages.
• Continuously optimize audience targeting, bidding strategies, and ad placements.
• Implement conversion tracking, pixel setups, and attribution models.
• Market & Trend Research
• Stay updated with digital marketing trends, algorithm changes, and platform updates.
• Recommend innovative performance marketing strategies to stay competitive.

Requirements & Qualifications

• Bachelor’s degree in Marketing, Business, or related field.
• 3 years experience in digital performance marketing or media buying.
• Proven track record of managing high-NetWorth ad campaigns.
• Strong analytical skills and experience with campaign management tools.
• Proficiency in Google Ads, Meta Business Suite, LinkedIn Ads, TikTok Ads, and Google Analytics.
• Excellent communication and presentation skills.
• Ability to work under pressure and meet deadlines.

Skills

• Paid media strategy & execution
• Data analytics & reporting
• Budget management
• Conversion optimization
• A/B testing & experimentation
• Problem-solving and decision-making
• Team collaboration