Performance Influencer Architect

Got The T-Shirt; Leeds; Hybrid; GBP 40,000 - 50,000; Full time

Benefits offered by this job

B Corp certified

Job summary

Got The T-Shirt is seeking an Influencer Lead to help shape a performance-led influencer offering. The role focuses on building a joined-up program with micro-influencers, CPA partnerships and creator content that drives sales, not just reach.

You will lead sourcing, strategy, and collaboration with paid social, affiliate, and content teams, ensuring commercial results and compliance across campaigns. Leeds-based with two office days weekly.

Qualifications

• 4+ years in influencer or creator marketing (agency or in‑house).
• Performance-led track record with creator activity driving sales.
• Strong affiliate/CPA or partnership marketing understanding.
• Experience linking creator activity to commercial results (tracking/attribution).
• Experience sourcing, vetting and negotiating with creators/talent agents.

Responsibilities

• Shape the influencer proposition with leadership across affiliate and paid social.
• Set influencer strategy for key clients with commercial performance at the core.
• Develop performance-led creator programmes (micro-influencers, CPA partnerships, seeding, UGC).
• Support affiliate on TikTok Shop opportunities; integrate with SEO, PR, and content campaigns.
• Lead creator sourcing, vetting, rates, usage rights, and contracts.

Skills

Influencer marketing

Performance-led

Affiliate marketing

Tracking & attribution

Creator sourcing & negotiation

Cross-channel collaboration

TikTok Shop / social commerce

Commercial mindset

Tools

Brandwatch

Job description

Got The T-Shirt is seeking an Influencer Lead to help shape a performance-led influencer offering. The role focuses on building a joined-up program with micro-influencers, CPA partnerships and creator content that drives sales, not just reach.

You will lead sourcing, strategy, and collaboration with paid social, affiliate, and content teams, ensuring commercial results and compliance across campaigns. Leeds-based with two office days weekly.