Performance-Driven Paid Media Manager for D2C Growth

FOCUS 5 RECRUITMENT LTD; Leeds; On-site; GBP 42,000 - 54,000; Full time

Job summary

Focus 5 Recruitment Ltd is seeking a Paid Media Manager / Media Buyer to lead scale-up campaigns for a fast-paced D2C business in the UK. You will own paid media across Meta, Google, TikTok and more, constantly testing new approaches to improve ROAS and drive lead generation.

The role requires hands-on experience in media buying, strong analytical mindset, and a proactive, results-driven approach in a growth-focused environment.

Qualifications

• 3+ years of experience in media buying, paid media or performance marketing roles.
• Experience managing campaigns across paid social and/or paid search.
• Experience in FMCG, ecommerce or lead-generation environments is highly desirable.

Responsibilities

• Plan, execute and optimise paid media campaigns across key digital channels (Meta, Google, TikTok, etc.).
• Monitor and manage campaign performance, ensuring ROI and efficient spend.
• Drive customer acquisition and lead generation through testing and optimisation.
• Analyse campaign data to identify trends, insights and opportunities to scale.
• Collaborate with creative and marketing teams to improve ad performance and conversion rates.
• Manage budgets, reporting and performance insights, ensuring campaigns align with business goals.

Skills

Paid media

Media buying

Performance marketing

Analytical thinking

Lead generation

Data-driven

Tools

Meta Ads Manager

Google Ads

TikTok Ads

Campaign optimisation

Job description

Focus 5 Recruitment Ltd is seeking a Paid Media Manager / Media Buyer to lead scale-up campaigns for a fast-paced D2C business in the UK. You will own paid media across Meta, Google, TikTok and more, constantly testing new approaches to improve ROAS and drive lead generation.

The role requires hands-on experience in media buying, strong analytical mindset, and a proactive, results-driven approach in a growth-focused environment.