Performance Creative Strategist: Growth & Creative Lead

Salt

Greater London

Hybrid

GBP 55,000 - 65,000

Full time

2 days ago

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Benefits offered by this job

Central London office

Hybrid working

Industry-leading culture

Work-from-abroad allowance

Job summary

Salt is seeking a Performance Creative Strategist to bridge data and creative across a portfolio of brands in a fast-growing digital growth agency. You will own creative strategy across multiple accounts, building testing roadmaps, developing performance-led concepts, writing ad scripts and briefs, and partnering with media buyers, creatives and clients to drive measurable growth.

This role requires 5+ years in Performance Creative or Creative Strategy, strong knowledge of Meta and TikTok ads, a

Qualifications

5+ years of experience in Performance Creative or Creative Strategy.
Strong understanding of Meta and TikTok advertising.
Proven track record scaling DTC or eCommerce brands.
Excellent copywriting and creative thinking skills.
Ability to blend performance data with creative instincts.
Strong stakeholder and client management experience.

Responsibilities

Own creative strategy across multiple accounts.
Build testing roadmaps and develop performance-led concepts.
Write compelling ad scripts and briefs.
Collaborate with media buyers, creatives and clients to continually improve results.
Turn campaign data into clear creative direction and insights.