Payments Growth Marketing Manager - Hybrid Contract

Confidential; England; Hybrid; GBP 42,000 - 64,000; Part time

Job summary

Confidential is seeking Marketing Managers to plan and deliver marketing on a fixed-term contract basis. Roles are hybrid (office and remote) with focus areas across customer journeys, campaign delivery, acquisition, payments growth and programme governance.

We are looking for an organised, analytical marketer who handles multiple workstreams, uses data to inform campaigns, and collaborates with internal teams, partners and agencies to drive results.

Qualifications

• Marketing, CRM, campaign or programme experience in payments, fintech or financial services.
• Experience delivering campaigns across owned and paid channels, including lifecycle, onboarding or engagement activity.
• Strong analytical skills, with confidence using data to find insights and report on performance.
• Good organisation and planning skills, and the ability to manage several campaigns or workstreams at once.
• Experience working with stakeholders across internal teams, partners and agencies.
• Clear written and verbal communication.
• Knowledge of premium product acquisition, or prize draw and incentive campaigns.
• Understanding of debit card and digital wallet products and customer payment behaviour.
• Experience with journey mapping, CRM or marketing automation platforms.
• Experience in a PMO, programme management or implementation role on marketing programmes.
• Knowledge of financial services marketing regulations and working with compliance teams.

Responsibilities

• Customer journeys and engagement: Map the new customer journey from sign-up and identify where customers drop off.
• Design onboarding communications that drive activation, first card use and digital wallet set-up.
• Review in-life communications, identify gaps and build triggered, data-led journeys for key moments.
• Deliver campaigns across owned and paid channels and manage briefs and schedules.
• Coordinate approvals and launch checks with compliance and risk teams.
• Manage day-to-day work with agencies and internal creative teams.
• Track switching, activation and acquisition volumes, and suggest improvements.
• Deliver campaigns that encourage customers to switch to the product and make it their main payment method.
• Track spend and measure campaign results.

Skills

Marketing

CRM

Campaign delivery

Programme management

Analytical skills

Organisation

Stakeholder management

Communication

Job description

Confidential is seeking Marketing Managers to plan and deliver marketing on a fixed-term contract basis. Roles are hybrid (office and remote) with focus areas across customer journeys, campaign delivery, acquisition, payments growth and programme governance.

We are looking for an organised, analytical marketer who handles multiple workstreams, uses data to inform campaigns, and collaborates with internal teams, partners and agencies to drive results.