Payments Growth Marketing Manager — Hybrid, Fixed-Term

ChilliMint (Europe) Limited; England; Hybrid; GBP 40,000 - 65,000; Part time

Job summary

ChilliMint (Europe) Limited is seeking a Marketing Manager on a fixed-term, hybrid basis to plan and deliver marketing across onboarding, campaigns and payments products. You will own customer journeys, activation and engagement, working with CRM and data teams.

The role focuses on acquisition, premium product campaigns and governance of programmes, coordinating with internal teams, partners and agencies to ensure compliant, timely delivery and measurable results.

Qualifications

• Marketing, CRM, campaign or programme experience in payments, fintech or financial services.
• Experience delivering campaigns across owned and paid channels, including lifecycle, onboarding or engagement activity.
• Strong analytical skills, with confidence using data to find insights and report on performance.
• Good organisation and planning skills, and the ability to manage several campaigns or workstreams at once.
• Experience working with stakeholders across internal teams, partners and agencies.
• Clear written and verbal communication.

Responsibilities

• Map the new customer journey from sign-up and find where customers drop off.
• Design onboarding communications that drive activation, first card use and digital wallet set-up.
• Review in-life communications, identify gaps and overlaps, and build triggered, data-led journeys for key customer moments.
• Deliver campaigns that encourage customers to hold and use more products.
• Work with CRM and data teams on segmentation, targeting and journey set-up.
• Deliver campaigns across owned channels, such as email, push notifications, website and direct mail.
• Deliver campaigns across paid channels, such as paid social, paid search, display and partner media.
• Turn campaign plans into briefs, timelines and channel schedules, and keep delivery on track.
• Coordinate approvals and launch checks, working with compliance and risk teams so communications meet regulatory requirements.
• Manage day-to-day work with agencies and internal creative teams.
• Deliver campaigns that encourage customers to switch to the product and make it their main way to pay.
• Run incentive and prize draw campaigns from launch to close, including entry communications, terms and conditions, and winner communications.
• Deliver owned and paid campaigns that acquire new customers into premium card and payment propositions.
• Track switching, activation and acquisition volumes, and suggest improvements.
• Deliver campaigns that encourage customers to use their card for everyday payments.
• Drive digital wallet adoption and usage, from set-up to first transaction.
• Analyse spend and transaction data to find opportunities and measure campaign results.
• Work with product and payments teams on offers, incentives and messaging.
• Build and maintain the integrated programme plan, with milestones, dependencies and owners, and flag delays or blockers early.
• Run programme governance, including steering meetings, status reporting and the RAID log (risks, assumptions, issues and dependencies).
• Coordinate briefs, timelines, reviews and approvals across internal teams, partners and agencies, with clear handovers and ownership.
• Act as a point of contact for programme updates and escalations, and track spend against the agreed budget.
• Track engagement, retention, product-holding and channel metrics, and share results and learnings.
• Produce regular performance reports and dashboards for marketing leads and senior stakeholders.

Job description

ChilliMint (Europe) Limited is seeking a Marketing Manager on a fixed-term, hybrid basis to plan and deliver marketing across onboarding, campaigns and payments products. You will own customer journeys, activation and engagement, working with CRM and data teams.

The role focuses on acquisition, premium product campaigns and governance of programmes, coordinating with internal teams, partners and agencies to ensure compliant, timely delivery and measurable results.