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An established industry player in fashion seeks a Partnership Manager for its Media Group. This role offers the chance to work closely with sportswear brands, helping them navigate the retail media landscape and grow their sales through effective advertising strategies. You will manage a diverse portfolio, utilizing ASOS's advertising products to create impactful marketing plans. With a focus on collaboration and creativity, you will be instrumental in driving brand success in a fast-paced environment. If you are passionate about digital marketing and eager to make a difference in the fashion industry, this opportunity is perfect for you.
Company Description
We’re ASOS, the online retailer for fashion lovers all around the world. We exist to give our customers the confidence to be whoever they want to be, and that goes for our people too. At ASOS, you’re free to be your true self without judgement, and channel your creativity into a platform used by millions. We’re proud members of Inclusive Companies, are Disability Confident Committed and have signed the Business in the Community Race at Work Charter and we placed 8th in the Inclusive Top 50 Companies Employer list. Everyone needs some help showing up as their best self. Let our Talent team know if you need any adjustments throughout the process in whatever way works best for you.
Job Description
About ASOS Media Group
A dedicated brand partnerships team, ASOS Media Group works with our strategic brands across all ASOS audience touch points. The ASOS Media Group team has grown significantly over the last few years working directly with our partner brands, collaborating with ASOS’s design, creative, fashion, production and commercial retail teams to implement impactful, effective and strategic marketing campaigns on and off ASOS’s owned and operated properties.
The Details
As an expert consultant in this fast-evolving business your responsibility will be for a portfolio of our Sportswear brand. Many of these brands will be new to running retail media campaigns with AMG and your role will be to onboard them, and grow their product sales revenues. You will own the marketing and media relationship with your brands, holding direct relationships, working closely to understand your brands’ objectives and needs aimed at growing their businesses with ASOS. Close alignment with ASOS’s retail stakeholders will benefit your brands and is also crucial. You will work closely with your brands’ marketing decision makers to define and implement digital marketing strategies and tactics using ASOS’s entry level suite of advertising products (Sponsored Ads and Display Ads).
You will be fully responsible for your brand portfolio’s advertising revenue and pipeline and lead your brand partner relationships with the support of the wider ASOS Media Group team of account managers, creative design and production, ad operations, and insight/analytics teams. With your knowledge of the fashion and digital advertising industry coupled with an understanding of your brand partners’ needs you will build solutions to support achievement of their goals and your objectives.
You will have the range of ASOS’s current and future advertising product suite at your disposal to build marketing plans for your brand partner clients mainly using sponsored ads and display ads, but could expand to social media, targeted mobile and email communications, through to our flagship ‘ASOS Creates’ creative solutions. This combined with a developing audience targeting and measurement proposition provide exciting marketing solutions for your brand partners.
Qualifications
About You
Not Applicable
Full-time
Marketing
Retail Apparel and Fashion