Paid Search Executive

TN United Kingdom; London; Hybrid; GBP 30,000 - 50,000; Full time

Job summary

An established industry player is on the lookout for a Paid Search Executive to enhance their dynamic team. This role offers an exciting opportunity to dive deep into the world of digital marketing, focusing on Paid Search Advertising. Collaborating with a diverse international client base in the hospitality sector, your expertise will drive impactful campaigns across platforms like Google Ads and social media. With a hybrid working model, flexible hours, and a vibrant office culture, this position is perfect for those passionate about marketing and the hospitality industry. Join a team that values creativity and collaboration!

Benefits

Hybrid working model

Work from any shared FORA office

20 days paid holiday plus bank holidays

Flexible working hours

Dog-friendly office spaces

Free access to gyms across the FORA estate

Qualifications

• 1-2 years experience in digital marketing focused on paid search advertising.
• Proven success managing campaigns on Google Ads.

Responsibilities

• Implement and optimize paid search campaigns across Google Ads.
• Monitor and manage client advertising budgets for maximum ROI.

Skills

Paid Search Advertising

Google Ads

Google Analytics

Data Analysis

Attention to Detail

Analytical Mindset

Team Player

SEO Knowledge

Cross-channel Advertising

Digital Marketing Agency Experience

Tools

Google Ads

Google Analytics

Job description

We are seeking an experienced Paid Search Executive to join our dynamic and growing team.

About the Role

This is an exciting opportunity for a digital marketing expert with a strong focus on Paid Search Advertising to collaborate with our international client base. Our agency, Ignite, specializes in the hospitality industry, partnering with leading hotel, restaurant, and bar chains worldwide. A passion for or experience in this industry is a significant advantage.

Responsibilities

1. Paid Search Campaign Management: Implement and optimize campaigns across Google Ads.
2. Budget Management: Monitor and manage client advertising budgets to ensure maximum ROI.
3. Keyword Research & Analysis: Conduct market research and keyword analysis to inform strategies.
4. Campaign Optimization: Continuously monitor, test, and refine campaigns using tools like Google Analytics.
5. Data Analysis & Reporting: Generate reports on KPIs, providing insights and recommendations.
6. Collaboration & Communication: Work with team members including Paid Social Specialist and Digital Marketing Managers.
7. Multi-channel Advertising: Manage efforts across channels like Facebook, Instagram, and TikTok when needed.

Desired Skills & Experience

1. Expertise in Paid Search: Proven success managing campaigns on Google Ads.
2. Proficiency with Analytics Tools: Strong knowledge of Google Analytics.
3. Attention to Detail: Highly organized with meticulous campaign management.
4. Analytical Mindset: Ability to interpret data and drive performance.
5. Experience in Hospitality: Passion or experience in the sector is preferred.
6. Team Player: Collaborative yet proactive working style.
7. Agency Experience: Prior experience in a digital marketing agency is a plus.
8. SEO Knowledge: Basic understanding of SEO.
9. Cross-channel Advertising Knowledge: Familiarity with Facebook/Instagram Ads and TikTok.
10. Experience: 1-2 years in digital marketing focused on paid search advertising.

If you’re passionate about paid search advertising and eager to join our vibrant team, we want to hear from you! And, of course, a love for eating, drinking, and having fun with our hospitality-obsessed crew is a must!

Benefits

• Hybrid working model (most come in 1-2 times per week if based in/around London)
• Work from any shared FORA office in London
• 20 days paid holiday plus bank holidays and Christmas shutdown
• Flexible working hours
• Dog-friendly office spaces
• Free access to gyms across the FORA estate