Paid Media Specialist

Fantastic Media UK Ltd; Leeds; On-site; GBP 30,000 - 50,000; Full time

Job summary

An established industry player is seeking a Paid Media Specialist to enhance their digital marketing efforts. In this dynamic role, you'll oversee various paid media campaigns, utilizing platforms like Google Ads and Bing Ads to drive client success. Your analytical skills will be crucial as you manage budgets, optimize campaigns, and report on performance metrics. Join a vibrant team in a collaborative environment that values creativity and results. If you're passionate about digital marketing and eager to make an impact, this opportunity is perfect for you.

Qualifications

• 3+ Jahre Erfahrung mit Google/Bing Ads und Google Analytics (GA4).
• Starke analytische Fähigkeiten und Detailorientierung sind erforderlich.

Responsibilities

• Tägliche Überwachung von digitalen Marketingkampagnen und Budgetmanagement.
• Zusammenarbeit mit dem Team zur Implementierung von Strategien für bezahlte Medien.

Skills

Google Ads

Bing Ads

Google Analytics (GA4)

Campaign Management

Analytical Skills

Client Communication

Budget Management

Ad Copywriting

Solutions-oriented

Tools

Google Ads Editor

Facebook Business Manager

Meta Ads

LinkedIn Ads

Amazon Marketplace

Job description

Join Our Team: Fantastic Media UK Ltd is Hiring aPaid Media Specialist

The role of the Paid Media Specialist involves the daily oversight of various digital marketing campaigns, collaborating with the digital marketing team to implement strategies for paid search, display, and shopping across diverse client portfolios.

This includes keyword research and management, analytics and tracking, campaign implementation, bid and budget management, landing page performance analysis, and campaign reporting.

The candidate will be expected to be comfortable being client-facing and driving improved paid media campaign efficiency to increase conversions.

• Possess the ability to communicate directly with clients, both verbally and in writing.
• Have a strong analytical background.
• Be detail-oriented, highly organized, with a keen eye for consistency.
• Be able to work effectively in a collaborative team environment, and independently as required.
• Be able to work within an integrated environment and understand the full marketing mix.
• Demonstrate an ability and willingness to learn new skills independently.
• Have a strong desire to learn and add value to the team.
• Be solutions-oriented.

Skills & Experience

Have 3+ years’ experience working within the following platforms:

• Google/Bing Ads
• Google Analytics (GA4)

Have some experience in the following:

• Google Ads Editor
• Facebook Business Manager

You’ll need to be able to confidently manage all aspects of campaign management and configuration, launch, and ongoing optimisation – including strategy, ad copywriting, data analysis, and budget/billing management.

Knowledge and experience in Meta Ads and LinkedIn Ads, plus Amazon Marketplace would be a bonus in this role also, but not essential.

Agency Overview

If you’re passionate, talented, positive, and ready to make fantastic things happen for our clients, you’ve come to the right place.

We’re a growing integrated marketing agency, working with leading B2B brands in sectors from sport, leisure, and lifestyle to manufacturing, construction, and financial services. Our strength is being our clients’ strategic advisors, marketing authority, brand guardians, and delivering fantastic results.

We’re all about People, Value, and Results.

Our Leeds office is also a fantastic place to work.

Join us, and you’ll be part of a talented and driven team who love what they do, collaborate every day, and like to have fun together. Ask us about our team socials!

Fantastic Media, 8-16 Dock Street,
Leeds, LS10 1LX