Paid Media Specialist Remote Role

Pearl Lemon; London; Remote; GBP 35,000 - 55,000; Full time

Job summary

A fast-growing digital marketing group seeks a Paid Media Specialist to manage global campaigns from anywhere. This role requires a strategic thinker with 2+ years of experience in paid media, capable of optimizing campaigns and delivering measurable results. Join a dynamic team that values innovation and offers rapid career advancement opportunities.

Benefits

Access to premium training materials

Continuous learning culture

Rapid career advancement opportunities

Remote-first work environment

Supportive team culture

Qualifications

• 2+ years of hands-on experience managing paid media campaigns.
• Deep understanding of conversion tracking and analytics tools.
• Familiarity with performance KPIs like ROAS, CPA, CTR.

Responsibilities

• Create, manage, and scale paid ad campaigns across various platforms.
• Monitor performance and optimize campaigns daily for maximum ROAS.
• Collaborate with designers and content marketers for integrated campaigns.

Skills

Analytical skills

Performance marketing

Data analysis

Campaign optimization

Tools

Google Ads

Meta Ads

LinkedIn Ads

Google Data Studio

SEMrush

Ahrefs

Zapier

Job description

Paid Media Specialist Remote Role Manage Global Campaigns for a Fast-Growing Digital Group
Location: Remote (Work from Anywhere)
Employment Type: Full-Time
Apply by sending your CV to:
Subject Line: Paid Media Specialist

Are you obsessed with clicks, conversions, and ROAS?
Are you the kind of digital marketer who lives in dashboards and breathes campaign metrics? Then Pearl Lemon wants to hear from you.
Were Pearl Lemon a globally distributed, wildly fast-moving digital marketing group working with clients across the UK, US, Europe, and beyond. With over 100 team members across 20+ countries, were scaling aggressively and we need a Paid Media Specialist who can take our campaigns (and our clients) to the next level.
What Youll Own
This isnt a role for someone looking to "get into" PPC this is for a sharp, analytical, and performance-driven Paid Media pro ready to lead. Youll manage budgets, optimize campaigns, and be trusted to deliver real results, not just vanity metrics.
Heres what your day-to-day might look like:
Create, manage, and scale paid ad campaigns across Google, Meta, LinkedIn, YouTube, TikTok, and more
Conduct competitive research, audience targeting, and keyword analysis

Build high-converting funnels that turn cold traffic into loyal customers

Monitor performance and optimize campaigns daily for maximum ROAS

Create in-depth reports and insights for clients and internal stakeholders

Collaborate with designers, SEO specialists, and content marketers for integrated campaigns

Run A/B tests and multivariate experiments to optimize creatives and landing pages

Keep up with trends in performance marketing, platform updates, and consumer behavior

What You Bring to the Table
Were not looking for a box-ticker we want a problem-solver, an analyst, and a strategist. Heres what will make you a strong fit:
2+ years of hands-on experience managing paid media campaigns across Google Ads, Meta Ads, LinkedIn, and other key platforms

Deep understanding of conversion tracking, pixel integration, and analytics tools (GA4, Tag Manager, etc.)

You love making sense of data and turning numbers into narratives

Youre familiar with performance KPIs like ROAS, CPA, CTR, CVR, and CAC

Youve used tools like Google Data Studio, SEMrush, Ahrefs, and Zapier

You can write or collaborate on ad copy that converts

You're highly organized, detail-oriented, and can work independently in a fast-paced remote environment

Why Join Pearl Lemon?
Because we do things differently. And because we believe in building marketing teams that break rules and records.
100+ team members globally

Remote-first work from anywhere in the world

Access to premium training materials and world-class marketing tools

Continuous learning culture: weekly workshops, certifications, and mentorship

Rapid career advancement opportunities

A fun, supportive team that values ideas, hustle, and results

Direct access to leadership your voice will be heard, and your campaigns will matter

What Success Looks Like
Youve improved ROAS across multiple client accounts

Youre launching, optimizing, and scaling high-performance paid ad campaigns without hand-holding

Youre tracking results, refining targeting, and driving real business outcomes

Youre recognized internally as a go-to expert for paid media strategy

* Free services are subject to limitations