Paid Media Specialist

Noise Media; England; On-site; GBP 35,000 - 50,000; Full time

Benefits offered by this job

Opportunity to manage significant budgets

Collaborative team environment

Creative freedom to test ideas

Job summary

A dynamic digital marketing agency in the UK is seeking a Paid Media Specialist experienced in managing campaigns across Meta, TikTok, YouTube, and Google. The ideal candidate has over 3 years of hands-on experience and a strong analytical mindset. In this role, you will develop campaign strategies, manage budgets, and analyze performance metrics. Join a collaborative team that values creativity and innovation in a fast-paced environment.

Qualifications

• 3+ years in paid media, with hands-on experience across Meta Ads Manager.
• Solid understanding of paid search and performance marketing principles.
• Experience using analytics tools like GA4 and Meta Business Suite.

Responsibilities

• Manage and optimise paid campaigns across social and search platforms.
• Plan, launch and optimise paid social campaigns on various platforms.
• Analyse results and pull actionable insights to inform next steps.

Skills

Paid media management

Data analysis

Creative problem-solving

Client communication

Tools

Meta Ads Manager

Google Ads

GA4

Meta Business Suite

Internal tracking tools

Job description

Experience: 3+ years in paid social & PPC

About Us

We’re a social-first agency helping brands cut through the noise with creative campaigns that connect. From TikTok to YouTube, Meta to Pinterest, we manage thousands in monthly ad spend for some of the most exciting consumer brands around – and we’re looking for a Paid Media Specialist to join the team.

If you love data, creative problem-solving and the thrill of seeing performance climb, this one’s for you.

The Role

You’ll manage and optimise paid campaigns across social and search platforms – Meta, TikTok, YouTube, Pinterest and Google – delivering measurable results for our clients. You’ll work closely with our creative, strategy and client teams to plan campaigns, boost content, and turn insight into action.

This role is a mix of hands-on execution and strategic thinking. You’ll be trusted to manage serious budgets, make smart decisions, and constantly experiment to improve performance.

What You’ll Be Doing

Paid Media Management

• Plan, launch and optimise paid social campaigns across platforms like Meta, TikTok, YouTube and Pinterest
• Run paid search campaigns in Google Ads, managing keywords, bids and copy to drive ROI
• Manage monthly budgets across multiple clients, ensuring every pound is working hard
• Build conversion tracking, set up pixels and troubleshoot attribution where needed
• Lead ongoing optimisation and test-and-learn agendas – trialling new formats, audiences and creative approaches to continuously improve performance
• Support on content boosting and always-on activity to maximise performance

Insights & Reporting

• Analyse results and pull actionable insights to inform next steps
• Build and maintain reporting dashboards (Meta, GA4, internal tracking tools)
• Monitor performance against KPIs, from engagement and traffic to conversions and ROAS
• Contribute to brand uplift and performance studies, helping prove campaign effectiveness
• Work with Account Managers to translate goals into paid strategies that deliver
• Contribute to client calls and reports with clear, confident explanations of results
• Partner with creative teams to shape ad copy, visuals and formats that truly convert
• Stay up to speed on trends, platform updates and new opportunities for clients

What You’ll Bring

• 3+ years in paid media, with hands-on experience across Meta Ads Manager and at least two of: TikTok Ads, YouTube Ads, Pinterest Ads, Google Ads
• Solid understanding of paid search and performance marketing principles
• Confident managing large monthly budgets and optimising for results
• Experience using GA4, Meta Business Suite and other analytics tools
• Strong copywriting instincts – you know what makes people click
• Analytical mindset with the ability to turn numbers into clear, actionable insight
• Good communication and client relationship skills – you can explain performance in plain English
• Organised, proactive and excited to experiment, test and learn

Why You’ll Love It Here

You’ll get to manage serious ad budgets and shape campaigns for brands people actually care about. You’ll have the freedom to test ideas, back your instincts with data, and see the direct impact of your work.

We’re a tight, collaborative team who love what we do – and we’re looking for someone who wants to grow with us, push boundaries, and help make our paid work even more powerful.