Paid Media Manager

Adlib Recruitment; Bath; Hybrid; GBP 45,000 - 65,000; Full time

Job summary

Adlib Recruitment seeks a Paid Media Manager to deliver standout digital advertising for top brands. You’ll own campaign strategy and day-to-day performance across Google Ads and Meta, combining hands-on platform expertise with sharp analysis.

Based in Bath, you’ll work four days a week in the office, manage budgets across search and social, and partner with creative teams to test messaging and drive conversions.

Qualifications

• At least four years’ professional experience in paid media.
• Hands‑on experience managing performance and brand budgets across Google Ads and Meta.
• Strong knowledge of product feeds, tracking architecture and e‑commerce metrics.
• Confidence working directly in advertising platforms and leading client conversations.
• Excellent written and verbal communication skills.
• Based in or near Bath and able to work from the office four days a week.
• Curiosity about what motivates audiences and drives effective marketing is an advantage.

Responsibilities

• Plan, build and manage campaigns across Google Ads and Meta Ads Manager.
• Manage budgets and assess results across the full funnel using GA4 and Looker Studio.
• Present findings clearly to clients and help shape media strategies for pitches.
• Brief creative assets, test messaging and bring campaign insights back into planning.

Skills

Paid media

Google Ads

Meta Ads Manager

Budget management

GA4

Looker Studio

Campaign optimization

Client communication

Data interpretation

Team collaboration

Tools

GA4

Looker Studio

Job description

We’re looking for a Paid Media Manager to deliver standout digital advertising for some of the world’s most exciting brands. You’ll join the Media Planning & Buying team, owning campaign strategy and day-to-day performance across Google and Meta. Combining hands‑on platform expertise with sharp analysis, client partnership and creative collaboration, you’ll turn ambitious commercial goals into campaigns that build brands, spark demand and drive conversion.

What you’ll be doing

As Paid Media Manager, you’ll plan, build and manage campaigns across Google Ads and Meta Ads Manager. This includes Search, Performance Max, YouTube and paid social, balancing brand‑building activity with performance goals.

You’ll manage budgets and assess results across the full funnel, using GA4 and Looker Studio to track performance and identify opportunities. You’ll make tactical adjustments based on the evidence, going beyond basic platform metrics to understand campaign effectiveness.

You’ll serve as a key client contact, presenting findings clearly and helping shape media strategies for new business pitches. In partnership with creative colleagues, you’ll brief advertising assets, test messaging and bring campaign insights back into planning.

What experience you’ll need to apply

• At least four years’ professional experience in paid media.
• Hands‑on experience managing performance and brand budgets across Google Ads and Meta.
• Strong knowledge of product feeds, tracking architecture and e‑commerce metrics.
• Confidence working directly in advertising platforms, alongside the strategic judgement to lead client conversations and contribute to pitches.
• Excellent written and verbal communication skills, with the ability to turn complex data into clear, actionable insights.
• Based in or very close to Bath, and able to work from the office four days a week.
• A curiosity about what motivates audiences and drives effective marketing is an advantage.

What you’ll get in return for your experience

You’ll work with some of the world’s most exciting brands as part of a passionate, collaborative team of creative and strategic specialists. Based in a modern office in the heart of Bath, you’ll have opportunities to grow your career and access industry events.