Paid Media Executive

Match Digital; England; Hybrid; GBP 32,000 - 52,000; Full time

Benefits offered by this job

Remote work option

Flexible work-life balance

Job summary

A digital growth agency is seeking a Paid Media Executive to manage and deliver localised media campaigns across platforms such as Google and Meta. The ideal candidate will have experience in paid media management, knowledge of GA4 and digital marketing channels. This full-time position offers career development opportunities in a supportive, flexible work environment.

Qualifications

• Experience as a Paid Media Executive or Associate, managing and optimizing accounts.
• Knowledge of GA4, Google Search Console, and Google Tag Manager.
• Familiarity with both paid search and paid social channels.

Responsibilities

• Deliver localised paid media campaigns across various platforms.
• Manage performance across multiple accounts, aligning with budgets.
• Provide feedback on campaign performance and actionable insights.
• Lead campaign launches for new clients and services, including setup and tracking.
• Implement ad copy and creative refreshes to boost engagement.

Skills

Paid Media Management

Campaign Optimization

Creative Strategy

Digital Marketing Channels

Tools

GA4

Google Search Console

Google Tag Manager

Job description

Get AI-powered advice on this job and more exclusive features.

We’ve partnered with a digital growth agency in the fast-growing healthcare space. Our client crafts digital experiences for healthcare businesses across the UK, building digital growth programmes that align with client growth.

You will learn from a very experienced Digital Leader. Boosted by current growth trajectory, there is an opportunity to step into a management position as the company grows.

As a digitally focused agency, they work across the entire Conversion Rate Optimisation spectrum. This can include web and UX, social, paid media, SEO, CRM and email.

Employee development is seen as core to their success – so this is a good chance to learn new and brush up on existing skills. Additionally, as a startup they offer great work-life balance including the ability to work remotely.

The role

This is a hands-on Paid Media Executive role, suitable for someone looking to develop their career in paid media and develop new skills along the way.

The Paid Media Executive will play a key role in the delivery of localised media campaigns across both paid search and paid social.

The role of a Paid Media Executive

• Deliver localised paid media campaigns across Google, Meta, Bing, TikTok, LinkedIn, and AdRoll.
• Stay apprised with new technology and opportunities to further our innovation in the paid media space.
• Manage paid media performance across multiple accounts, ensuring monthly spend aligns with budgets and optimising towards KPIs.
• Feedback on campaign performance, trends, and actionable insights to the team.
• Lead campaign launches for new clients, promotions, and new services - including setup, ad copy, and tracking.
• Implement creative and ad copy refreshes that lead to increased engagement and performance.
• Complete monthly and quarterly audits and execute on key recommendations.
• Troubleshoot technical issues with support teams.

A Paid Media Executive should have

• Experience working as a Paid Media Executive or Paid Media Associate – setting up, managing and optimising accounts.
• Knowledge of GA4, Google Search Console and Google Tag Manager
• Experience working with both paid search and paid social channels.
• Experience with creative strategy and landing page structures to enhance campaign performance.
• Exposure to digital marketing channels, especially local campaigns.

Match Digital

specialises in connecting talented individuals with businesses in the digital, tech, media and marcomms industries.

Seniority level

• Associate

Employment type

• Full-time

Job function

• Marketing

Industries

• Hospitals and Health Care, Health and Human Services, and Retail Health and Personal Care Products