On-Trade Spirits Field Sales Executive

Brown‑Forman Corporation; Oxford; On-site; GBP 40,000 - 60,000; Full time

Job summary

Brown-Forman is seeking a Field Sales Executive in the UK to drive growth in the On-Trade channel. You will cultivate and expand independent On-Trade business, build lasting relationships, and champion Brown-Forman brands across premium venues.

In this field-based role, you will manage accounts, plan territory activities in Salesforce, and develop high-impact strategies with regional teams. A UK driving licence and industry experience are highly valued.

Qualifications

• Bachelor’s Degree or equivalent experience.
• Fluent English, both spoken and written.
• Strong communication and stakeholder management.
• Full UK Driving Licence (unless located in London).
• Experience in wine, spirits or luxury FMCG preferred.

Responsibilities

• Grow and manage on-trade business within designated territory.
• Cultivate relationships with key customers and partners.
• Develop and execute value-driven business plans to grow volume and share.
• Collaborate with wholesale teams to secure new accounts in premium on-premise.
• Maintain territory plans and customer engagements in Salesforce.
• Create Account Plans for independent premium influencer accounts for YoY growth.

Skills

Fluent English

Strong communication

Self-starter

IT & Social media literacy

UK Driving Licence

Education

Bachelor’s Degree or equivalent experience

Tools

MS Office

Google applications

Job description

Brown-Forman is seeking a Field Sales Executive in the UK to drive growth in the On-Trade channel. You will cultivate and expand independent On-Trade business, build lasting relationships, and champion Brown-Forman brands across premium venues.

In this field-based role, you will manage accounts, plan territory activities in Salesforce, and develop high-impact strategies with regional teams. A UK driving licence and industry experience are highly valued.