NewBuild Growth Marketing Lead (Subscriber Growth)

The Opportunity Hub UK; Greater London; Hybrid; GBP 70,000 - 110,000; Full time

Benefits offered by this job

Global remote work up to 2 weeks per y

25 days' holiday increasing to 35

Birthday leave and other extra days

Private medical insurance

Life assurance 4x base salary

Pension scheme up to 4% matched

Retail offers

Free Hyperoptic broadband in area

Enhanced pay for new parents

Job summary

Hyperoptic is seeking a Senior Segment Marketing Manager (New Build) to lead the marketing strategy for a key growth segment in London. You will develop insight-led campaigns to drive subscriber growth and maximise penetration, bringing Day One Connectivity to life with pre-installed routers.

Working across Brand, CRM, Digital, Sales, Property and Commercial teams, you will shape customer experiences along the home-buying journey, collaborating with developers to identify new opportunities and

Qualifications

• Significant experience in a customer acquisition role within a subscription-based business.
• Proven track record delivering successful marketing campaigns.
• Strong experience developing segmentation strategies and targeted initiatives.
• Excellent analytical skills translating data into insights and recommendations.
• Outstanding stakeholder management with cross-functional or virtual teams.
• Ability to balance strategic thinking with hands-on delivery in a fast-paced environment.
• Excellent organisational skills managing multiple priorities with attention to detail.
• Resilient, results-oriented mindset focused on commercial success.
• A degree in Marketing, Business, or related discipline is desirable.

Responsibilities

• Become the marketing expert for the NewBuild customer and journey.
• Develop insight-led go-to-market strategies and campaigns.
• Create compelling customer experiences across touchpoints.
• Build relationships with developers and stakeholders for growth.
• Lead cross-functional teams to deliver integrated campaigns.
• Own end-to-end planning, execution and optimisation of campaigns.
• Develop quarterly plans with high-impact offline and integrated campaigns.
• Forecast acquisition, renewals, churn and subscriber performance.
• Define go-to-market strategies to maximise acquisition and lifetime value.
• Partner with teams to ensure campaigns are delivered with maximum ROI.
• Lead virtual teams with clear direction and stakeholder influence.
• Champion testing, experimentation and continuous optimisation.

Skills

Customer acquisition

Marketing campaigns

Customer segmentation

Analytical skills

Stakeholder management

Strategic thinking

Organisational skills

Results oriented

Education

Degree in Marketing or Business

Job description

Hyperoptic is seeking a Senior Segment Marketing Manager (New Build) to lead the marketing strategy for a key growth segment in London. You will develop insight-led campaigns to drive subscriber growth and maximise penetration, bringing Day One Connectivity to life with pre-installed routers.

Working across Brand, CRM, Digital, Sales, Property and Commercial teams, you will shape customer experiences along the home-buying journey, collaborating with developers to identify new opportunities and