Multi-Channel Marketing Campaign Lead

Holdcroft; Stoke-on-Trent; On-site; GBP 27,000 - 33,000; Full time

Benefits offered by this job

31 days holiday

Colleague referral bonus scheme (up to

Manufacturer training and development

Career progression within Holdcroft

Employee Assistance Programme

Free flu jab

Job summary

Holdcroft Motor Group is seeking a Marketing Campaign Manager to lead planning, delivery and optimisation of integrated campaigns from our Head Office in Hanley. You will drive engagement, leads and measurable business results across social media, email, SEO and digital channels.

Working with internal teams, manufacturers and external agencies, you will ensure campaigns are delivered on time, within budget and to a high standard, with rigorous analysis to inform future activity and ROI

Qualifications

• Previous experience in a marketing or campaign management role.
• Experience delivering successful multi-channel marketing campaigns.
• Strong understanding of digital marketing, including social media, email, paid advertising, and SEO.
• Excellent organisational and communication skills.
• Data-driven with the ability to analyse performance and optimise campaigns.
• Able to manage multiple projects and stakeholders effectively.

Responsibilities

• Plan and deliver multi-channel marketing campaigns across social media, paid social, website, email, SEO, and digital platforms
• Coordinate activity between marketing, sales, manufacturers, agencies, and suppliers
• Monitor campaign performance and optimise activity using data and A/B testing
• Manage campaign budgets to maximise return on investment
• Produce clear reports and insights, highlighting campaign performance and future recommendations
• Ensure campaigns are delivered on time and aligned with business objectives

Skills

Marketing experience

Campaign management

Multi-channel marketing

Digital marketing

Social media

Email marketing

SEO

Organisational skills

Communication skills

Data analysis

Stakeholder management

Job description

Holdcroft Motor Group is seeking a Marketing Campaign Manager to lead planning, delivery and optimisation of integrated campaigns from our Head Office in Hanley. You will drive engagement, leads and measurable business results across social media, email, SEO and digital channels.

Working with internal teams, manufacturers and external agencies, you will ensure campaigns are delivered on time, within budget and to a high standard, with rigorous analysis to inform future activity and ROI