Campaigns Lead: Hybrid, ROI-Driven Marketing

The University of Sheffield; Catcliffe; On-site; GBP 40,000 - 48,000; Full time

Benefits offered by this job

41 days annual leave (incl. bank hols)

Hybrid working where applicable

Generous pension scheme

Staff networks and development

Job summary

The University of Sheffield AMRC seeks a campaigns manager to lead planning, development and delivery of complex, multi-channel campaigns that align with strategic priorities. You will drive creative messaging, brand consistency and ROI reporting across marketing activity, while shaping CRM implementation for targeted marketing and lead generation.

You will manage a team, collaborate with senior stakeholders, and ensure high‑quality service delivery with opportunities for professional

Qualifications

• A good honours degree in marketing / communications or related subject or equivalent experience.
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Responsibilities

• Use full campaign planning cycle to develop and execute integrated campaigns aligned to priorities and BAU marketing.
• Work with senior leadership to plan, deliver and prioritise campaigns.
• Support design and implementation of a CRM system for targeted marketing, lead generation and ROI reporting.
• Provide campaign discipline, leadership and guidance to the team for consistent messaging and brand strength.
• Create measurable impact by tracking performance and optimising activity for ROI.

Skills

Campaign planning

Marketing strategy

Leadership

Stakeholder engagement

Campaign analytics

Presentation & storytelling

Communication

Education

Honours degree in marketing / communications or related subject

Tools

CRM systems

Job description

The University of Sheffield AMRC seeks a campaigns manager to lead planning, development and delivery of complex, multi-channel campaigns that align with strategic priorities. You will drive creative messaging, brand consistency and ROI reporting across marketing activity, while shaping CRM implementation for targeted marketing and lead generation.

You will manage a team, collaborate with senior stakeholders, and ensure high‑quality service delivery with opportunities for professional