Mobile Apps Growth Marketing Executive

Future Publishing Limited

Bath

Hybrid

GBP 27,000 - 29,000

Full time

7 days ago
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Benefits offered by this job

Uncapped leave
Enhanced parental leave
Share of profits bonus
Share Incentive Plan
Salary sacrifice Pension scheme
Free drinks and snacks

Job summary

Future Publishing Limited’s Mobile Apps team in Bath is seeking a marketing analyst to manage multi-channel campaigns on iOS and Android, focusing on Apple News+ and Readly. You will gather engagement data and optimise campaigns using Google Analytics and ad tools to drive audience growth.

Reporting to the Senior Marketing Manager, you’ll coordinate schedules, prepare regular analytical reports, and work with editorial, design and commercial teams to promote digital app products and expand

Qualifications

  • Experience supporting digital, app, or multi-channel marketing campaigns.
  • Familiar with major digital platforms including iOS/Android, Apple News+ or Readly.
  • Ability to use analytics software to monitor engagement data.
  • Strong written communication and attention to detail.
  • Collaborative with cross-functional teams in Bath office.

Responsibilities

  • Deliver promotional campaigns across Apple News+, Readly, and third-party channels to support audience growth.
  • Gather and analyse engagement data from iOS and Android app platforms to identify growth opportunities.
  • Prepare clear analytical reports and summaries of market trends for internal teams.
  • Coordinate promotional content with editorial, design, and marketing stakeholders.
  • Maintain project tracking documentation to support data-informed planning.
  • Partner with external platform managers at Apple and Amazon to secure featured placements.

Skills

Digital marketing
Analytics
Apple News+ familiarity
Readly familiarity
Cross-functional teamwork
Communication skills

Tools

Google Analytics
Meta Ads
Apple Ads
Apple News+
Readly platform

Job description

Future Publishing Limited’s Mobile Apps team in Bath is seeking a marketing analyst to manage multi-channel campaigns on iOS and Android, focusing on Apple News+ and Readly. You will gather engagement data and optimise campaigns using Google Analytics and ad tools to drive audience growth.

Reporting to the Senior Marketing Manager, you’ll coordinate schedules, prepare regular analytical reports, and work with editorial, design and commercial teams to promote digital app products and expand

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