MEWPs Sales Representative

XCMG Group; High Wycombe; On-site; GBP 42,000 - 68,000; Full time

Job summary

XCMG Group is seeking an ambitious MEWP Sales Representative to drive growth across the UK. You will develop and grow sales of our MEWP portfolio, identify opportunities, build relationships with rental companies, contractors, and end users, and promote the XCMG MEWP range while managing the full sales cycle.

You will operate with autonomy while coordinating with sales and service teams to deliver an excellent customer experience and achieve targets.

Qualifications

• Proven sales experience within MEWPs, construction equipment, equipment rental, or related sectors.
• Strong knowledge of the UK market and the ability to develop and maintain customer relationships.
• Excellent communication, negotiation, and business development skills.
• A target-driven mindset with the ability to work independently and deliver results.
• Strong commercial awareness and customer-focused approach.
• A full UK driving licence and willingness to travel throughout the UK.

Responsibilities

• Identifying and developing new business opportunities within the access equipment market
• Building and maintaining strong relationships with rental companies, contractors, and end users
• Promoting the XCMG MEWP range and increasing market penetration
• Managing the full sales cycle from prospecting through to order closure
• Conducting customer visits, product demonstrations, and commercial negotiations
• Maintaining accurate sales pipeline and customer records through Salesforce CRM
• Achieving and exceeding agreed sales targets and KPIs
• Monitoring market trends, competitor activity, and customer requirements
• You will operate with a high degree of autonomy while working closely with the wider sales and service teams to deliver an exceptional customer experience.

Skills

Sales experience

UK market knowledge

Communication

Negotiation

Business development

Driving licence

Willingness to travel

Job description

This is not an account maintenance role.

This is a business development opportunity.

Backed by a multi-billion-dollar global manufacturer, our UK operation is expanding rapidly within the Mobile Elevating Work Platform (MEWP) sector. We are investing in our people, products, and market presence to strengthen our position across the UK.

We are looking for an ambitious and commercially driven MEWP Sales Representative to help drive this growth journey.

Your Mission

You will be responsible for developing and growing sales of our MEWP product portfolio across your assigned territory.

This means:

• Identifying and developing new business opportunities within the access equipment market
• Building and maintaining strong relationships with rental companies, contractors, and end users
• Promoting the XCMG MEWP range and increasing market penetration
• Managing the full sales cycle from prospecting through to order closure
• Conducting customer visits, product demonstrations, and commercial negotiations
• Maintaining accurate sales pipeline and customer records through Salesforce CRM
• Achieving and exceeding agreed sales targets and KPIs
• Monitoring market trends, competitor activity, and customer requirements

You will operate with a high degree of autonomy while working closely with the wider sales and service teams to deliver an exceptional customer experience.

Who You Are

You are already building a successful career within access equipment, construction machinery, equipment rental, or a related industry.

You bring:

• Proven sales experience within MEWPs, construction equipment, equipment rental, or related sectors
• Strong knowledge of the UK market and the ability to develop and maintain customer relationships
• Excellent communication, negotiation, and business development skills
• A target-driven mindset with the ability to work independently and deliver results
• Strong commercial awareness and customer-focused approach
• A full UK driving licence and willingness to travel throughout the UK

The following would be advantageous:

• Existing relationships within the MEWP industry
• Experience working with equipment rental companies or access equipment customers
• Knowledge of powered access products and applications

Why This Role Stands Out

• Join a globally recognised construction machinery manufacturer
• Be part of a fast-growing business with significant ambitions in the UK market
• Competitive salary and performance-based commission structure
• Opportunity for professional development and career progression
• The chance to make a visible impact in a high-growth sector

If you are ready to build relationships, drive sales, and play a key role in our continued growth within the UK MEWP market, we would welcome a confidential conversation.