Merchant Acquisition & Growth Lead

TikTok; Greater London; On-site; GBP 70,000 - 120,000; Full time

Job summary

TikTok Shop in London is seeking a growth-focused leader to drive merchant acquisition and onboarding, aligning with our ecommerce strategy. You will identify high-potential merchants, design scalable partnership frameworks, and work with cross-functional teams to accelerate launches and establish early success stories.

You will routinely monitor merchant performance, refine strategies, and push for sustainable growth in a fast-paced environment. Fluency in English and French is required.

Qualifications

• Experience in e-commerce operations or related fields.
• Experience of successfully driving initiatives independently while effectively working with diverse cross-functional teams.
• Data-driven and structured thinker, combining analytical rigor with a strong focus on achieving measurable goals.
• Fluent in English and French to work with French speaking clients.

Responsibilities

• Develop acquisition and growth strategies, aligning with business objectives.
• Drive merchant sourcing and onboarding by identifying and securing high-quality merchants that fit TikTok commerce’s positioning.
• Collaborate cross-functionally to streamline new merchants' launch processes, remove operational barriers, and build early-stage success stories.
• Continuously monitor and analyze merchant and merchandise acquisition performance, optimizing strategies to maximize efficiency and drive sustainable growth.

Skills

E-commerce operations

Self-starter

Data-driven

Bilingual EN-FR

Cross-functional

Job description

TikTok Shop in London is seeking a growth-focused leader to drive merchant acquisition and onboarding, aligning with our ecommerce strategy. You will identify high-potential merchants, design scalable partnership frameworks, and work with cross-functional teams to accelerate launches and establish early success stories.

You will routinely monitor merchant performance, refine strategies, and push for sustainable growth in a fast-paced environment. Fluency in English and French is required.