Measurement Strategy Manager (MMM & Brand Analytics)
PHD
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Job summary
PHD is seeking an Effectiveness Manager to translate measurement outputs into planning-ready guidance for adidas across its global markets. You will connect MMM results, brand tracking data, and experimentation insights into actionable recommendations for market-level planning.
A strong sense of how to make metrics matter in decision making is essential. The role sits within a modern agency network focused on data, AI, and measurement effectiveness, with an emphasis on turning complex analytics
Job description
PHD is seeking an Effectiveness Manager to translate measurement outputs into planning-ready guidance for adidas across its global markets. You will connect MMM results, brand tracking data, and experimentation insights into actionable recommendations for market-level planning.
A strong sense of how to make metrics matter in decision making is essential. The role sits within a modern agency network focused on data, AI, and measurement effectiveness, with an emphasis on turning complex analytics
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