Marketing Specialist UKI

Hewlett Packard Enterprise; Lancashire; On-site; GBP 35,000 - 52,000; Full time

Job summary

Hewlett Packard Enterprise (HPE) is seeking an UK&I Marketing Specialist to drive growth for HPE Networking. You will partner with Enterprise sales to execute integrated marketing programs, ABM campaigns and demand-generation activities that accelerate pipeline and elevate brand visibility.

The role reports to the UK&I Marketing Manager and focuses on end-to-end field marketing plans, executive engagements and ROI-focused events across the UK&I market.

Qualifications

• Ideally 1+ years of marketing within IT or technology infrastructure companies.
• Proven success in developing and executing integrated marketing campaigns.
• Exceptional organisational skills, attention to detail, and ability to manage multiple projects simultaneously.
• Highly collaborative and proactive, with strong communication and stakeholder management skills.
• A results-driven mindset, combining strategic thinking with hands-on delivery to make measurable business impact.

Responsibilities

• Act as trusted marketing liaison working closely with Enterprise Sales Leader and Account Executives to align programs with business objectives, drive customer engagement, and accelerate pipeline.
• Build and execute end-to-end field marketing plans tailored to the Enterprise UK&I market, incorporating ABM, events and tactical sales motions that enhance visibility and growth for HPE Networking’s solutions portfolio.
• Design and deliver high-impact account-based marketing campaigns targeting key enterprise accounts. Collaborate with cross-functional teams to align messaging with sales strategies and deliver measurable contribution to pipeline.
• Own the planning and execution of field marketing activities—ranging from executive roundtables and customer briefings to large-scale trade shows and Industry events—ensuring exceptional audience experience and ROI.
• Partner closely with global and regional teams to build demand-gen programs leveraging digital, content marketing to drive awareness, engagement, and lead conversion for the Networking portfolio.
• Track KPIs, analyze campaign impact, and use data-driven insights to refine strategy and optimize marketing performance across all touchpoints.

Skills

Marketing leadership

Demand generation

Event marketing

ABM strategy

Cross-functional collaboration

Job description

This role has been designed as ‘’Onsite’ with an expectation that you will primarily work from an HPE office.

Who We Are

Hewlett Packard Enterprise is the global edge-to-cloud company advancing the way people live and work. We help companies connect, protect, analyze, and act on their data and applications wherever they live, from edge to cloud, so they can turn insights into outcomes at the speed required to thrive in today’s complex world. Our culture thrives on finding new and better ways to accelerate what’s next. We know varied backgrounds are valued and succeed here. We have the flexibility to manage our work and personal needs. We make bold moves, together, and are a force for good. If you are looking to stretch and grow your career our culture will embrace you. Open up opportunities with HPE.

Job Description

About the Role

The UK&I Marketing Specialist plays a critical role in driving growth for HPE Networking across the region. This position is responsible for developing and executing best-in-class integrated marketing programs that align tightly with our enterprise sales teams to accelerate demand, elevate brand visibility, and drive revenue. Reporting to the UK&I Marketing Manager , you will serve as a strategic marketing partner for the Enterprise sales teams—delivering impactful marketing initiatives, executive field engagements, and demand-generation programs that strengthen HPE Networking’s position in the UK Enterprise market.

What You’ll Do

• Sales Partnership: Act as a trusted marketing liaison working closely with Enterprise Sales Leader and Account Executives to align programs with business objectives, drive customer engagement, and accelerate pipeline.
• Integrated Field Marketing: Build and execute end-to-end field marketing plans tailored to the Enterprise UK&I market, incorporating ABM, events and tactical sales motions that enhance visibility and growth for HPE Networking’s solutions portfolio.
• ABM Strategy & Execution: Design and deliver high-impact account-based marketing campaigns targeting key enterprise accounts. Collaborate with cross-functional teams to align messaging with sales strategies and deliver measurable contribution to pipeline.
• Event Leadership: Own the planning and execution of field marketing activities—ranging from executive roundtables and customer briefings to large-scale trade shows and Industry events—ensuring exceptional audience experience and ROI.
• Demand Generation: Partner closely with global and regional teams to build demand-gen programs leveraging digital, content marketing to drive awareness, engagement, and lead conversion for the Networking portfolio.
• Performance & Insights: Track KPIs, analyze campaign impact, and use data-driven insights to refine strategy and optimize marketing performance across all touchpoints.

What Success Looks Like

• Strategic Alignment: Marketing activities are fully integrated with the priorities of the UK Enterprise sales organisation.
• Pipeline Growth: Tangible contribution to opportunity creation and pipeline acceleration within Enterprise.
• Flawless Execution: Seamless delivery of integrated programs, partner collaborations, and high-profile events that reinforce HPE Networking’s leadership in connectivity, AI networking, Data Centre , WAN and SASE solutions.

What You’ll Bring

Ideally 1+ years of experience of marketing within IT or technology infrastructure companies.

Proven success in developing and executing integrated marketing campaigns

Exceptional organisational skills, attention to detail, and ability to manage multiple projects simultaneously.

Highly collaborative and proactive, with strong communication and stakeholder management skills.

A results-driven mindset, combining strategic thinking with hands‑on delivery to make measurable business impact.

• Marketing Leadership: Owns and executes end-to-end regional field marketing activation for Enterprise Market with full budget accountability, aligning marketing investment to strategic objectives and measurable commercial outcomes.
• Proven Demand Generation & Database Growth: Successfully transformed lead generation performance, growing the client database with partnerships with media relations, commercial sales, and Pan HPE partnerships.
• High-Impact Event Marketing: Delivers on targeted client networking events annually while securing across team’s partnerships and collaboration, strengthening market presence and supporting pipeline creation.
• Strategic Brand Transformation: Lead a UKI brand market awareness ambition, aligning messaging and visual identity with global standards—demonstrating leadership, stakeholder influence, and project management capability.
• Cross-Functional Collaboration at Senior Level: Partnership with leadership teams across sales, product, and technical functions to ensure marketing strategy is tightly connected to revenue and customer objectives.

What We Can Offer You

Health & Wellbeing

We strive to provide our team members and their loved ones with a comprehensive suite of benefits that supports their physical, financial and emotional wellbeing.

Personal & Professional Development

We also invest in your career because the better you are, the better we all are. We have specific programs catered to helping you reach any career goals you have — whether you want to become a knowledge expert in your field or apply your skills to another division.

Unconditional Inclusion

We are unconditionally inclusive in the way we work and celebrate individual uniqueness. We know varied backgrounds are valued and succeed here. We have the flexibility to manage our work and personal needs. We make bold moves, together, and are a force for good.

Let's Stay Connected

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Job

Marketing

Job Level

Intermediate

HPE is an Equal Employment Opportunity/ Veterans/Disabled/LGBT employer. We do not discriminate on the basis of race, gender, or any other protected category, and all decisions we make are made on the basis of qualifications, merit, and business need. Our goal is to be one global team that is representative of our customers, in an inclusive environment where we can continue to innovate and grow together.

Hewlett Packard Enterprise is EEO Protected Veteran/ Individual with Disabilities.

HPE will comply with all applicable laws related to employer use of arrest and conviction records, including laws requiring employers to consider for employment qualified applicants with criminal histories.