Marketing Manager UK & IRL

HR GO Recruitment; Widnes; On-site; GBP 55,000 - 60,000; Full time

Job summary

HR GO Recruitment is seeking a Marketing Manager for the UK & IRL based in Widnes. The role focuses on leading the marketing strategy across the UK and Ireland, with a strong emphasis on digital and e-commerce to drive brand awareness, traffic, and online sales in the renewable energy sector.

Key responsibilities include developing digital marketing plans, managing SEO/PPC/CRM campaigns, and analysing performance with Google Analytics to report monthly KPIs. Some travel to Ireland is required.

Qualifications

• Minimum 3 years' experience in a digital marketing or e-commerce role.
• Proven track record of increasing website traffic, online conversions, and ROI.
• Strong knowledge of Google Analytics, SEO, PPC, CRM systems, and conversion rate optimisation.
• Excellent analytical, organisational, and communication skills.
• Experience within the solar, renewable energy, or electrical distribution sector would be highly advantageous. (with travel to Ireland as required).

Responsibilities

• Develop and implement digital marketing and e-commerce strategies to increase traffic, leads, and conversions.
• Manage SEO, PPC, email marketing, and CRM campaigns in partnership with external agencies.
• Analyse marketing performance using Google Analytics and other reporting tools, providing monthly KPI reports.
• Optimise customer journeys, landing pages, and online sales funnels to maximise conversion rates.
• Lead product marketing campaigns and ensure consistent brand messaging across the UK and Ireland.
• Work closely with sales and operations teams to align marketing activity with business objectives.

Skills

Digital marketing

E-commerce

Google Analytics

SEO

PPC

CRM

Conversion optimization

Analytical skills

Communication skills

Job description

£55,000 to £60,000 per year, Excellent Benefits

Contract Type:

Permanent

Hours:

Full time

Disability Confident:

No

Closing Date:

11/11/2026

About this job

Position: Marketing Manager (UK & IRL) Location: Widnes Salary: Up to £60,000p/a DOE Hours: Full-time, Monday to Thursday 8:00am-5:00pm, Friday 8:00am-4:00pm The Role Our client is seeking an experienced UK & IRL Marketing Manager to lead and deliver the marketing strategy across the UK and Ireland.

This is an exciting opportunity for a commercially focused marketing professional with a strong digital and e-commerce background to drive brand awareness, increase website traffic, and improve online sales performance within the growing renewable energy sector.

Key Responsibilities Develop and implement digital marketing and e-commerce strategies to increase traffic, leads, and conversions.

Manage SEO, PPC, email marketing, and CRM campaigns in partnership with external agencies.

Analyse marketing performance using Google Analytics and other reporting tools, providing monthly KPI reports.

Optimise customer journeys, landing pages, and online sales funnels to maximise conversion rates.

Lead product marketing campaigns and ensure consistent brand messaging across the UK and Ireland.

Work closely with sales and operations teams to align marketing activity with business objectives.

Requirements Minimum 3 years' experience in a digital marketing or e-commerce role.

Proven track record of increasing website traffic, online conversions, and ROI. Strong knowledge of Google Analytics, SEO, PPC, CRM systems, and conversion rate optimisation.

Excellent analytical, organisational, and communication skills.

Experience within the solar, renewable energy, or electrical distribution sector would be highly advantageous. (with travel to Ireland as required).