Marketing Manager - Ernst & Young

Jobs via eFinancialCareers; London; On-site; GBP 50,000 - 70,000; Full time

Job summary

A leading professional services organization seeks a Marketing Manager in London to lead innovative campaigns and strategies. The role focuses on managing complex projects, delivering impactful campaigns, and engaging with multiple stakeholders to drive business objectives. Ideal candidates will possess strong project management skills and a proven track record in campaign delivery.

Qualifications

• 5 years' experience in marketing programme management in a corporate environment.
• Experience of working in large/matrix organisations.

Responsibilities

• Lead on complex campaigns for large programmes and markets.
• Create and deliver integrated BMC campaigns to support revenue objectives.
• Manage production and execution of agreed deliverables.

Skills

Project management

Strategic campaign management

Communication

Attention to detail

Stakeholder management

Education

Degree or equivalent qualification

Job description

Marketing Manager - UKI BMC - Permanent - London

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Marketing Manager

Level 3 Assistant Director, reports to Senior Marketing Manager

The opportunity

Our vision is to become the most trusted and distinctive professional services organization and to double the size of our business by 2025. As part of the Marketing and Activation team, you will be at the epicentre of where BMC plans turn into action and the rubber hits the road. You will be fundamental to ensuring we deliver our intended outcomes and to interface daily with both internal stakeholders and our agencies and partners.

The role requires a highly motivated individual with the ability to work within a team as well as on their own initiative. The successful candidate is likely to have experience working in a marketing role covering all aspects of the marketing mix. You will need to be able to effectively communicate with multiple stakeholders across the business at all levels. You will have a strong track record in designing and delivering successful campaigns and activity tailored to relevant markets.

The Marketing Manager will work as part of a team across a flexible portfolio of accounts. You will lead on the successful creation and delivery of innovative and commercial campaigns and programmes that help us reach our BMC objectives.

Your key responsibilities

• Lead on complex campaigns for some of our largest programmes and markets, working closely with your workstream leader and the business to develop the brief and value proposition.
• Create and deliver integrated BMC campaigns that help build client relationships, support revenue objectives and enhance the reputation of the firm.
• Act as a BMC point of contact for your portfolio of accounts - advising the business on questions relating to BMC including our strategy (in partnership with the
• Brand, Strategy and Planning team), activation, and our scope of services and representing. You will represent BMC on relevant Markets Boards as a strategic and trusted adviser.
• Manage the production and execution of agreed deliverables within timelines and budget; measuring the campaign activities and using insights to enhance and refine activity
• Work with EY.COM Editorial Manager (in line with Editorial Board Governance) to ensure content for your respective portfolio is relevant and compelling with a clear buyer journey
  • Responsible for maintenance of relevant EY.COM pages including informing the business of expiring pages and building business cases for extensions by exception
  • Crafting UK specific messaging for globally produced reports/pages (where agreed as part of the strategy that these reports/pages will activated)
  • Responsible for maintenance of relevant EY.COM People profiles, including removing those no longer required, updates to existing profiles and development of new profiles
• Build a strong internal and external network; working closely with the business, BD global BMC colleagues external agencies, and in house studios to develop and deliver differentiated, brand focused and customer centric solutions.
• Support others in the team, creating and fostering a positive team environment where everyone is supported to develop and learn.

Skills and attributes for success

• Extensive business experience; or a degree (or equivalent), professional qualification,
• Experience of working in large/matrix organisations, balancing multiple stakeholder requirements
• Time and project management skills - highly organised with a sound attention to detail and an ability to deliver to deadlines
• A strong track record of strategic campaign management, producing quality, consistent messages, through all channels
• A solid understanding of campaign principles, coupled with a strong commercial drive and the ability to deliver high-value activities that deliver return on investment, ensuring alignment with brand and risk management
• An enthusiastic, can do approach and be a strong team player
• The ability to juggle conflicting demands on time and prioritise effectively
• A desire to embrace and drive change whilst identifying and supporting process improvements and demonstrating best practice

To qualify for the role, you must have

• 5 years' experience in marketing programme management in a corporate environment.

Ideally, you'll also have

• Experience of briefing and working with creative agencies.

What we look for

We're looking for a team player with the ability to flex and pivot to meet changing market needs. You should be inquisitive with a hunger to develop a deeper understanding of how the EY business works in order to develop plans, programmes and campaigns that help the business to achieve its goals and objectives.

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