Marketing Manager

ArtsHub Australia Pty; Worthing; Hybrid; GBP 42,000 - 65,000; Full time

Job summary

ArtsHub Australia Pty in Worthing seeks a Marketing Manager to lead a small team and drive audience growth across three venues, a cinema programme and a museum. You will balance commercial campaigns with charitable impact, turning data insights into creative outreach that resonates with diverse audiences.

You will report to the Director of Marketing & Sales, empower four direct reports, manage budgets and pricing strategies, and collaborate across departments to deliver compelling campaigns

Qualifications

• Extensive experience in marketing management and audience development.
• Proven leadership of a small creative/analytical team.
• Strong CRM analytics, audience profiling and pricing insights.
• Experience with budgets and dynamic pricing models.

Responsibilities

• Lead and empower a team of marketing professionals across venues, cinema and museum.
• Translate data insights into creative campaigns that grow audiences and revenue.
• Collaborate with cross‑functional teams to plan and deliver multi‑venue campaigns and events.
• Manage budgets and pricing strategies to maximise box office and visitor yield.

Skills

Marketing management

Audience development

Leadership

CRM analytics

Pricing strategies

Data‑driven campaigns

Job description

Job Summary

Lead, Innovate, Shape – This is not a “maintenance” job – it is a launchpad. Reporting to the Director of Marketing & Sales, you will lead and empower a talented team of four direct reports (a Revenue & Insights Manager, two Campaigns Officers, and an In‑House Videographer / Designer) and Distribution Assistant.

Worthing is on the up, and so are we. WTM is a vibrant, fast-evolving arts charity, woven into the fabric of this creative coastal town. We don’t just run venues; we curate experiences across an extraordinary, historic portfolio of venues. From our breathtaking Pavilion perched on Worthing’s iconic pier, to our beautiful art deco Connaught Theatre, Assembly Hall for concerts, and recently reopened Worthing Museum, our spaces are alive with creativity, community, and commercial ambition.

We are a team of passionate, optimistic, and collaborative people who love what we do. As our new Marketing Manager, you will be the driving force behind this momentum. If you are a passionate, creative storyteller who loves the buzz of live performance, the depth of heritage, and the power of data, you belong here, in this role.

You will have the autonomy to shape how we connect with audiences across 3 live performance venues, (in collaboration with the Film Manager) a thriving cinema programme, a museum, and our vital community engagement projects. You will balance the thrill of commercial box office success with the deep reward of charitable impact, turning data insights into creative campaigns that get people through our doors.

Job Requirements

• Essential Experience, Skills and KnowledgeExperience: Extensive, proven experience in marketing management, campaign design, and audience development within a complex multi-artform, multi-site, heritage, or live entertainment environment.
• Leadership: Demonstrable experience of successfully managing a small team, with a proven ability to lead both creative staff (designers/videographers) and analytical specialists.
• Analytical Capability: Strong analytical skills, with a track record of applying CRM metrics, audience profiling, and ticketing data to optimise tactical business choices and revenue streams.
• Commercial Acumen: Clear financial capability, with a history of managing marketing budgets and implementing dynamic pricing models to drive box office or retail yields.

Job Responsibilities

Departmental Leadership & Resource Management Formally line‑manage, support, and develop the team consisting of: 1x Revenue & Insights Manager, 2x Campaigns Officers and 1x In‑House Videographer/Designer and Distribution Assistant. Set clear objectives and priorities for direct reports, conduct regular one‑to‑ones and identify opportunities for training, development and continuous improvement. Manage workload allocation and capacity across the team, about dynamically re‑deploying creative and campaign resources to react to fluid programming demands. Facilitate a collaborative, supportive and accountable working environment in which team members are empowered to take ownership of their work and deliver to a consistently high standard. Manage external design resources and the delegated design budget, allocating resource across campaigns and organisational priorities while ensuring briefs, creative requirements, deadlines and budgets are clearly communicated.