Marketing Manager

JR United Kingdom; Worthing; On-site; GBP 37,000 - 45,000; Full time

Job summary

An innovative firm is looking for a dynamic Marketing Manager to join their team in Worthing. This role involves crafting and executing comprehensive marketing strategies to enhance brand awareness and drive engagement. You will collaborate closely with sales and external partners, managing multi-channel campaigns and overseeing marketing events. With a focus on B2B marketing, you'll leverage your expertise in MarTech tools and content creation to deliver impactful results. Join a supportive community that values creativity and growth, and take your career to new heights in a hybrid work environment.

Benefits

Up to 30 days of annual leave

Private medical insurance

Optical and dental insurance

Employee Assistance Programme

Electric Vehicle scheme

Cycle to Work scheme

Social events

Additional leave for volunteering

Qualifications

• Experience in B2B marketing, especially in enterprise software.
• Proven success in managing marketing campaigns from start to finish.

Responsibilities

• Develop and implement marketing strategies to promote products.
• Manage marketing events and lead generation campaigns.

Skills

B2B Marketing

Campaign Management

MarTech Tools

Copywriting

Google Analytics (GA4)

Video Editing

Communication Skills

Project Management

Tools

HubSpot

Pardot

Act-On

Creatio

WordPress

Google AdWords

LinkedIn

Facebook

Twitter

YouTube

Job description

Job Title: Marketing Manager

We are seeking an experienced, ambitious, and creative Marketing Manager to join our team in Worthing, West Sussex.

You will work closely with the Sales Manager and CEO to develop a marketing plan that drives awareness, engagement, conversion, and retention. Collaborating with colleagues within the Sales team, as well as our partners and external agencies, you will execute multi-channel marketing activities. You will play a central role in developing our B2B marketing function.

Responsibilities:

1. Develop and implement a marketing strategy to promote SolarWinds products and related professional services.
2. Plan, execute, and report on lead generation campaigns.
3. Align marketing activities with sales objectives to support growth.
4. Manage marketing events such as trade shows, webinars, and networking events.
5. Coordinate email marketing (via marketing automation platforms) and paid campaigns on social media and syndication channels.
6. Create marketing content in various formats including web, video, and print.
7. Manage the company website (WordPress), including maintenance, content updates, and SEO optimization.
8. Develop and maintain relationships with vendors and partners.
9. Report on campaign performance and ROI.
10. Manage marketing budgets and spend, including MDF.
11. Collaborate on new service launches with internal teams.

Requirements:

• Experience in a high-performing B2B marketing environment, preferably in enterprise software.
• Proven success in managing marketing campaigns from concept to execution.
• Understanding of MarTech tools and how to leverage them for B2B marketing.
• Experience with marketing automation platforms such as HubSpot, Pardot, Act-On, or Creatio.
• Basic knowledge of WordPress, HTML, and CSS.
• Confidence working with senior stakeholders and independently managing projects.
• Excellent communication, creativity, and organizational skills.
• A strong interest in software is desirable.
• Skills in copywriting, Google Analytics (GA4), and paid advertising on platforms like Google AdWords, LinkedIn, and Twitter.
• Experience with social media platforms including LinkedIn, Facebook, Twitter, and YouTube.
• Video editing skills.

Compensation and Benefits:

Basic salary ranging from £37,000 to £45,000 depending on experience, plus bonuses.

• Up to 30 days of annual leave plus bank holidays.
• Additional leave for volunteering.
• Private medical, optical, and dental insurance.
• Employee Assistance Programme.
• Electric Vehicle and Cycle to Work schemes.
• Social events.

Additional Information:

Join our IT Support Team in Worthing, West Sussex, on a hybrid basis.

Founded in 2006, Prosperon is an IT Management Solutions Provider specializing in Network/Application Consulting and Training services. We are an Elite SolarWinds Partner.

We foster a community with shared values, supporting mentoring, apprenticeships, and work experience opportunities.

If motivated, organized, and able to work at our office in Worthing two days a week, we would love to hear from you.