Marketing Manager

Marylebone Cricket Club; London; On-site; GBP 40,000 - 65,000; Full time

Job summary

A well-known cricket club is seeking a Marketing Manager who will lead marketing campaigns to enhance brand engagement and drive audience growth. The role requires strategic thinking, data-driven decision-making, and the ability to manage multiple projects. The candidate will collaborate across departments and manage agency relationships to ensure the club's marketing efforts align with their high standards.

Qualifications

• Relevant marketing and/or CRM experience.
• Ability to analyse data and use insight effectively.
• Strong copywriting skills.

Responsibilities

• Lead the planning and delivery of integrated marketing campaigns.
• Manage campaign performance and provide optimization recommendations.
• Oversee agency relationships to ensure timely campaign delivery.

Skills

Strategic Marketing

Data Analysis

Copywriting

Interpersonal Skills

Attention to Detail

Job description

Join to apply for the Marketing Manager role at Marylebone Cricket Club

Join to apply for the Marketing Manager role at Marylebone Cricket Club

Department: Marketing and Communications

Reporting to: Head of Marketing & Digital

Contract: Permanent

DIMENSIONS OF ROLE

Normal working hours will be 09.00 to 17.00, Monday to Friday (inclusive), including one hour unpaid lunch on each day worked, making a total of 35 working hours per week.

KEY PURPOSE OF ROLE

• Lead the planning and delivery of integrated marketing campaigns that drive commercial revenue, brand engagement and audience growth across Lord's and MCC products.
• Own key campaign workstreams across ticketing, hospitality, events, digital membership (Inside Lord's, and retail, ensuring best in class marketing execution.
• Act as a senior marketing voice within the team, helping shape strategy, inspire creativity, drive innovation and ensure commercial effectiveness.

KEY TASKS AND ACCOUNTABILITIES

• Plan and deliver marketing campaigns that align with MCC marketing strategy, focusing on major matchdays, premium seating, and supporting the club commercial initiatives.
• Lead multichannel campaign execution across CRM, paid media, content, website, and social, ensuring messaging is consistent, measurable and insight driven.
• Manage campaign performance, reporting regularly on results and making clear recommendations to optimise impact.
• Develop effective CRM plans to grow MCC marketable database, using segmentation, automation and personalisation to maximise engagement.
• Act as the marketing lead for MCC audience growth project, coordinating cross functional efforts to define audience segments, improve acquisition channels, and enhance engagement across matchdays, content, retail and digital platforms.
• Work with content and digital team to deliver joined up messaging and standout creative across every touchpoint, digital, print, in ground, and video.
• Collaborate cross functionally with teams including Commercial, Ticketing, Digital, Retail, Communications, and Cricket to align campaign messaging and goals.
• Oversee agency relationships, especially paid media, creative and digital, to ensure efficient delivery of campaigns on time and on budget.
• Champion the MCC and Lord's brand, ensuring that everything delivered reflects our values and standards, while pushing forward creative ambition.
• Support brand and campaign delivery for TeamCo, the new Lord's based Hundred franchise, working across creative, content, and digital outputs to build audience, drive ticket sales, and establish a distinct team identity.
• Own Inside Lord's marketing strategy, working closely with internal stakeholders and agencies to grow subscribers and drive deeper engagement with digital members.
• Mentor and support junior team members, helping to build capability, confidence and consistency across the team.

VARIATIONS OF JOB RELATING TO MAJOR MATCHES

• Attendance at all major match days, including weekends, as required.
• Any other duties, whether in the Department or elsewhere around the Ground, as required.

PERSON SPECIFICATIONS SKILLS, EXPERIENCE AND QUALIFICATIONS

• Relevant marketing and/or CRM experience (either in house or agency).
• Be a strategic marketer with an in depth knowledge and understanding of our customers and the diverse Lord's offering, to be able to effectively market our products and services.
• Ability to analyse data and use insight to effectively support the implementation of a variety of campaign activities.
• Strong copywriting skills and literacy levels in order to successfully curate compelling CRM campaigns.
• Well organised, able to juggle and prioritise multiple projects strong time management skills.
• Strong interpersonal and communication skills.
• Proactive self starter with a can do attitude.
• Meticulous attention to detail.
• A passion to drive the MCC and Lord's brands forward.
• Have an interest and level of understanding of cricket.

We reserve the right to close this vacancy early if we receive sufficient applications for the role. Therefore, if you are interested, please submit your application as early as possible.

Seniority level

• Seniority level

  Not Applicable

Employment type

• Employment type

  Full-time

Job function

• Job function

  Marketing

Referrals increase your chances of interviewing at Marylebone Cricket Club by 2x

Get notified about new Marketing Manager jobs in London Area, United Kingdom.

London, England, United Kingdom 1 week ago

London, England, United Kingdom 2 weeks ago

Media Manager - L'Oreal Paris, Makeup & Skincare

London, England, United Kingdom 2 weeks ago

London, England, United Kingdom 1 week ago

Uxbridge, England, United Kingdom 1 week ago

Brand Marketing Manager, International Originals Marketing

London, England, United Kingdom 5 days ago

Brand Marketing Manager, International Originals Marketing

London, England, United Kingdom 5 days ago

London, England, United Kingdom 2 weeks ago

Uxbridge, England, United Kingdom 1 week ago

London, England, United Kingdom 4 days ago

London, England, United Kingdom 1 week ago

Product Marketing Manager, Creative Products, UK

London, England, United Kingdom 3 weeks ago

Greater London, England, United Kingdom 1 week ago

London, England, United Kingdom 2 weeks ago

London, England, United Kingdom 1 day ago

London, England, United Kingdom 5 days ago

London, England, United Kingdom 2 days ago

London, England, United Kingdom 2 weeks ago

Uxbridge, England, United Kingdom 1 week ago

London, England, United Kingdom 2 weeks ago

London, England, United Kingdom 4 hours ago

Greater London, England, United Kingdom 6 days ago

London, England, United Kingdom 2 weeks ago

London, England, United Kingdom 5 days ago

Greater London, England, United Kingdom 1 day ago

Sidcup, England, United Kingdom 1 week ago

London, England, United Kingdom 1 week ago

We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI.