Marketing Manager

CM recruitment; Greater London; On-site; GBP 36,000 - 44,000; Full time

Benefits offered by this job

Hybrid working

25 days annual leave after service

Birthday off

Paid volunteering days

Travel discounts

Contributory pension scheme

Job summary

A recruitment agency is seeking a talented Marketing Manager to lead marketing activities in the travel sector. The role involves creating integrated marketing campaigns, managing content across various platforms, and analyzing performance insights. Ideal candidates will have a strong B2B marketing background, experience in the travel industry, and excellent content creation skills. The position offers hybrid working, with a salary up to £40,000 and additional benefits including generous leave and educational opportunities.

Qualifications

• Proven marketing experience within the travel industry is essential.
• Strong focus on travel trade audiences.
• Demonstrated experience delivering multi-channel campaigns.

Responsibilities

• Develop, plan, and deliver integrated marketing campaigns.
• Create B2B marketing content and campaign assets.
• Lead content creation across multiple channels.

Skills

B2B marketing experience

Digital marketing knowledge (SEO, PPC, CRO)

Storytelling and content creation

Campaign management

Leadership experience

Job description

Marketing Manager

We’re looking for an experienced and creative Marketing Manager to lead and deliver end-to-end marketing activity for a growing travel business. This is a hands‑on role where you’ll combine strategic thinking with practical execution, owning integrated marketing campaigns that build B2B brand awareness, engage audiences, and convert interest into enquiries and bookings. This role will be hybrid either London or Birmingham and offers a salary up to £40,000

Key Responsibilities

• Develop, plan and deliver integrated marketing campaigns across digital, social, email, partnerships, PR, and offline channels within a B2B environment
• Create best‑in‑class B2B marketing content, including trade toolkits, campaign assets, destination content, and sales and training collateral.
• Lead content creation across website, blogs, video, email, and social channels. Oversee digital performance, working with SEO, PPC, and paid social to improve traffic, conversion, and ROI.
• Relationship management with internal sales teams, external agencies, travel partners and suppliers
• Analyse campaign performance and translate insights into actionable improvements.

Skills Required

• Proven marketing experience within the travel industry is essential (tour operator, DMC, travel trade or B2B travel brand).
• Strong B2B marketing experience with a focus on travel trade audiences.
• Demonstrated experience delivering multi‑channel campaigns.
• Excellent storytelling, copywriting, and content creation skills.
• Solid understanding of digital marketing, including SEO, PPC, paid social, and CRO.
• Confident leader with experience managing or mentoring team members.

Benefits

• Hybrid working – based in London or Birmingham (1–2 days in office, 3 days remote)
• Salary up to £40,000, depending on experience
• 22 days annual leave plus bank holidays (increasing to 25 with service)
• Your birthday off
• 2 paid volunteering days per year
• Educational trips
• Travel discounts
• Contributory pension scheme
• Supportive, friendly, and passionate team environment

To apply for the Marketing Manager role, please apply below or send your CV to [e-mail]