Marketing Manager

GetRecruited UK Ltd; City Of London; On-site; GBP 46,000 - 55,000; Full time

Job summary

Une organisation dynamique et en pleine croissance située à Londres recherche un Marketing Manager proactif et expérimenté pour diriger des stratégies marketing variées. Ce rôle unique procure l'opportunité de stimuler la notoriété de la marque et l'acquisition client tout en pilotant des événements et des campagnes B2B. Le candidat idéal possède une expérience avérée en marketing B2B et d'excellentes compétences en communication et en leadership.

Benefits

Career Progression

Benefits

Qualifications

• Expérience avérée en marketing B2B dans un cadre commercial.
• Solide connaissance des stratégies et outils de marketing B2B.
• Compétences analytiques pour traduire des données en insights exploitables.

Responsibilities

• Créer et mettre en œuvre des stratégies de marketing B2B.
• Gérer et exécuter des campagnes marketing multi-canaux.
• Analyser la performance des KPIs marketing.

Skills

B2B Marketing Strategies

SEO

SEM

Analytical Skills

Communication

Tools

HubSpot

Marketing Automation Platforms

Job description

MARKETING MANAGER
LONDON - HYBRID
UP TO £55,000 + CAREER PROGRESSION + BENEFITS

THE OPPORTUNITY:
A dynamic and growing organisation based in central London is seeking a proactive and experienced Marketing Manager to lead and execute comprehensive marketing strategies.This role offers a unique opportunity to drive brand awareness, lead generation, and customer acquisition across various channels.

KEY RESPONSIBILITIES:
Strategy Development: Create and implement B2B marketing strategies aimed at driving lead generation, increasing brand awareness, and generating revenue.
Campaign Management: Design and execute multi-channel marketing campaigns (digital, content marketing, events, etc.) that target key segments in the B2B space.
Content Creation: Oversee the development of high-quality content tailored to B2B audiences, such as white papers, case studies, blogs, and webinars.
Digital Marketing: Manage and optimise SEO strategies, oversee PPC campaigns, and utilise marketing automation tools to enhance lead nurturing and CRM integrations.
Performance Analysis: Track and report on marketing KPIs, providing actionable insights to improve campaign effectiveness and ROI.
Collaboration: Work closely with sales, product development, and event delivery teams to ensure cohesive marketing efforts and alignment with business goals.

THE IDEAL CANDIDATE:
Proven experience in B2B marketing, ideally in a commercial setting.
Strong knowledge of B2B marketing strategies, channels, and tools (including SEO, SEM, and CRM systems like HubSpot).
Experience in developing and executing digital and traditional marketing campaigns.
Excellent communication and leadership skills, with the ability to work cross-functionally with sales, product, and executive teams.
Strong analytical skills with the ability to translate data into actionable insights.
Experience with marketing automation platforms and CRM systems ?

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