Marketing Innovation Manager

Blakeney Point Search & Selection; England; Hybrid; GBP 40,000 - 80,000; Full time

Job summary

An established industry player is seeking an Insight & Innovation Manager to shape the future of branded FMCG products. This dynamic role involves blending data with creativity to drive consumer-led decision-making and innovation planning. You'll lead insight initiatives, collaborate with cross-functional teams, and present compelling data stories that inspire strategic change. Join a forward-thinking company that values innovation and offers a hybrid working model, car allowance, and a chance to make a significant impact in a growing business.

Benefits

Car Allowance

Bonus

Great Benefits

Hybrid Working Model

Qualifications

• Proven experience in Insight/Innovation roles within FMCG.
• Strong mix of consumer research skills and strategic thinking.

Responsibilities

• Lead insight initiatives across qualitative and quantitative research.
• Drive the innovation funnel from idea generation to market validation.

Skills

Consumer Research Skills

Strategic Thinking

Collaboration

Data Storytelling

Trend Tracking

Education

Bachelor's Degree

Master's Degree

Tools

PowerPoint

Job description

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Blakeney Point Search & Selection provided pay range

This range is provided by Blakeney Point Search & Selection. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.

Base pay range

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Branded FMCG | Hybrid – Northamptonshire

Are you a consumer-obsessed insights professional with a nose for the next big thing? Do you love blending data with creativity to shape the future of FMCG brands? If you're nodding enthusiastically – keep reading.

We’re partnering with a leading branded FMCG business that’s bold, forward-thinking, and making serious moves in their category. With household-name products and a culture of agility and innovation, they’re now looking for an Insight & Innovation Manager to drive their next wave of growth.

The Role

This isn’t just a research gig. It’s a strategic, commercially-driven role that puts you at the heart of consumer-led decision making and innovation planning. You’ll bring insights to life across marketing, NPD, and brand strategy – ensuring the voice of the consumer fuels everything from blue-sky thinking to go-to-market execution.

Key Responsibilities

• Lead insight initiatives across qualitative and quantitative research to uncover consumer behaviours, category trends, and white space opportunities
• Drive the innovation funnel – from idea generation and concept development through to market validation and launch support
• Collaborate with marketing, category, sales, and R&D teams to embed insights into cross-functional strategies
• Monitor competitor activity, market dynamics, and emerging trends to shape future thinking
• Present compelling stories from data that inspire change and inform strategic decisions

About You

• Proven experience in a similar Insight/Innovation role within FMCG
• Strong mix of consumer research skills (quant & qual), trend tracking, and strategic thinking
• Commercially savvy – you get the bigger picture and how insights translate to growth
• Collaborative, curious, and creative – someone who can join the dots and spot the gold
• Confident communicator and storyteller, both in PowerPoint and in the boardroom

What’s in it for you?

• A dynamic and supportive business with a genuine appetite for change and innovation
• Hybrid working model (Northamptonshire HQ)
• Car allowance + bonus + great benefits
• The chance to make a visible impact in a growing, branded business that values ideas and initiative

Seniority level

• Seniority level

  Mid-Senior level

Employment type

• Employment type

  Full-time

Job function

• Job function

  Marketing and Business Development

• Industries

  Food and Beverage Services and Food and Beverage Manufacturing

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